Wishlist Plus enables your shoppers to save favorites and return to them later. Comes with powerful APIs to customize wishlists and integrates with leading email services to send price drop and restock alerts. Helps shoppers organize products into multiple wishlists and share them via emails, SMS, and socials. Supports anonymous wishlists. Comes with detailed reports on shopper behavior. Includes a new Customer Accounts extension for easy tracking of all wishlists and browsing activity.

Go beyond the basics with the Klaviyo marketing app. New stores get a guided setup — sign-up form, welcome email, and abandoned-checkout flow — without leaving Shopify Admin. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and marketing automation tools that turn browsers into buyers.

Inbox puts an AI-powered sales associate on your storefront. Buyers can ask questions and get help finding the right products from your catalog. When buyers sign in with Shop, your Inbox agent can personalize replies using their preferences and purchase history from across Shopify. Run Inbox with or without the agent. Inbox learns from your catalog, policies, and store content while you control its tone, style, and rules.

Fera helps your store display beautiful product reviews that increase social proof and drive conversions. Automatically request reviews from customers, and highlight photo and video reviews to build trust with new shoppers. With verified buyer reviews and SEO-friendly ratings, Fera helps create the credibility your brand needs to grow. Sync reviews across platforms to showcase your social proof and increase visibility. Help shoppers make decisions by answering their questions on the store front.

Instantly add social proof to your store by allowing customers to leave photos, videos and feedback on their purchases. Offer customizable discounts in exchange for customers leaving product reviews on their orders. Collect product reviews from your customers by email with a request to review the product after they receive their order. Increase social proof by instantly adding social proof to your product pages to convert your prospective customers to make a purchase.