Traces every order back to the ad that brought it, with UTM tracking and Order Journey. Bot and fraud filtering keeps crawlers and suspicious traffic out of your Conversion API data, so Meta optimizes on real buyers and ROAS holds. See which countries, devices and campaigns convert, and who comes back, in Audience Report. Run unlimited Meta Pixels and route each Shopify market to its own for retargeting. Feed rules keep your Facebook catalog synced for Instagram ads.

Leverage word-of-mouth marketing to turn your customers into brand advocates. Motivate your existing customers to refer your brand to friends, family, and acquaintances to grow your business. Reward them for successful referrals and offer discounts to new referred customers on their next purchase. Invite and collaborate with influencers and pay commissions on new sales they drive to your store.

Shopify Product reviews allows you to add a customer review feature to your products. This provides a way for your customers to engage with you, as well as each other to encourage sales. Features: Theme-friendly design Reviews automatically match your store's look and feel Easy customization - Edit layout options, text and colours without needing to code Bulk actions - Publish, hide, filter, and manage reviews quickly and easily CSV import and Export - Import and export your reviews as a spreadsheet SEO-friendly review scores - Add review scores to your Google search results Shopify Product reviews allows you to add a customer review feature to your products. This provides a way for your customers to engage with you, as well as each other to encourage sales. Features: Theme-friendly design Reviews automatically match your store's look and feel Easy customization - Edit layout options, text and colours without needing to code Bulk actions - Publish, hide, filter, and manage reviews quickly and easily CSV import and Export - Import and export your reviews as a spreadsheet SEO-friendly review scores - Add review scores to your Google search results

Offer your international customers a seamless shopping experience by using a currency switcher. This floating currency bar automatically converts currencies based on location and rounds off the prices by the decimal. Choose from a few currencies, or offer all 130+ currencies in 1 click. The currency bar will show the customers local currency, & still use your shop currency at the checkout. Customize the look and feel of the floating currency bar to match your shops branding in just a few clicks.

Form Builder lets you create unlimited custom forms, including registration forms, contact forms, survey forms, wholesale order forms, multi-step forms, and Typeform-style forms for your Shopify store. With drag-and-drop design, Google reCaptcha, advanced conditional logic, and custom fields, building forms is easier than ever. Fully mobile-responsive, supports file uploads, and works with all Shopify themes. Track UTMs and customize every detail to match your brand.