TrustWILL from CWILL is a review solution (formerly Trustoo from Channelwill) that helps merchants leverage photo & video reviews to build customer trust and showcase authentic feedback. Reviews appear in customizable widgets aligned with your brand, turning customer experiences into visible social proof. Data-driven insights and AI analysis reveal review performance and impact on conversions. 24/7 multilingual support ensures global usability.

Easily submit & optimize your product data feeds for Google Shopping Ads, Google Free Listings, Facebook & Instagram Shops, Meta Advantage+ Catalog Ads, Google Local Inventory Ads, Pinterest Ads, Microsoft Advertising (Bing Shopping), Axon by AppLovin and 15+ platforms. Setup & manage Performance Max (PMAX) and Microsoft Feed-based Audience campaigns effortlessly. Enable conversion tracking, dynamic remarketing tagging, Google Analytics 4 (GA4), and Advanced Consent Mode via the Web Pixels API.