Reviews for Klaviyo: Email Marketing & SMS

Simple, easy, versatile, user friendly, and so much more!

The app its great and easy to use but ill love to have an Spanish version

I love their features for improve my marketing.

This app has been a true lifesaver for us! The emails are flawless. Able to integrate with mailchimp list. Was having struggles with mailchimp emails and headaches. This app does almost everything you need when it comes down to customers, abandon carts, etc... Love it! 5 stars. Sales from emails sent every time!

I am guessing these 96 glowing reviews are small business looking for a comparable mailing system like Mail chimp, and if so - it's fine but I am also guessing that nothing went wrong and they didn't actually have to deal with Klaviyo in a 'service' area. I did and I can (and will explain) that hands down - I would opt for Mailchimp, Constant Contact or just about ANY other system. Last week, after several e-mails from Klaviyo, I responded to their sales department and explained that we have multiple channels of e-mails (Opt in Mailing Lists, Collegues and also a purchase list). I was crystal clear about the purchased list knowing full well that these 'retail' e-mailers don't always allow it. I was advise to setup a call with Pete who again reassured me that the list was not a problem at all and of course, any problems, issues - he'd be there to offer support. We are a vitamin company and have/had been preparing this launch for weeks. I am also a seasoned marketer (you'll understand why I mention that later) and we had several test applications in place (social media, A/B/C split campaigns, YouTube, Launch Squeeze Pages) all for a purpose - to determine and pinpoint the pulse of the business. E-mail was a significant part (3 different campaigns going out to three different lists - one being the paid list). Now, I spent the last week on and off designing, testing on different devices, setting up all their flow responses (which by the way - is readily available in Shopify and you don't have to pay for it!). Anyway - I spent a fair amount of time, probably 10 hours or so in the last week to ensure everything ran smoothly come launch day. First e-mail (how funny that it was actually the paid list) goes out without any fanfare but here's where the fun starts. I go to send to our actual client list and I am being asked for to confirm that this wasn't a purchased list. Being honest (which let's face it I could have lied as I KNOW many do) I say, one was and I was told that was fine. I am getting frustrated as no other campaign will launch so I connect with Pete on Skype, calls me back and says 'no problem, I'll get it sorted for you, and call you back". (Pete went MIA just shortly after and now I know why). About 45 minutes later, I get an e-mail from Rachel who simply says 'Sorry for the misunderstanding, you can't use paid lists. Let us know if you need anything." What, ah NO - you didn't get off that easy (this is after they have taken $245 USD from my client. I tell her that I have NO liability in this, had done my due diligence and thier options were limited, Refund my money immediately and reimburse the client ($300) partially for the complete and utter waste of time. She responds (does not address refunding my money at all) and says sorry, maybe the 'tech team can check the list', then she goes silent. No clue how they do their business but launch means everyone is busy and there is no time to have support people going MIA. An hour and a half goes by and I respond again, 1. Refund the money and 2. Reimburse for expenses due to their mistake (not mine) I get a very rude, ubrupt e-mail from Ed telling me It was my fault for not reading the terms of service! Ah, yeah NO - I specifically setup a conference call to address this and had the 'yes, it's fine in writing' this isn't on me and I suggested he take his attitude out on those that were at fault and address the situation at hand. At this time, he also mentions the list had 'unsubscribes and spam reports'. I go into their software and I see 2 (yes, 2 unsubscribes on a list of 3800). NO where do I see why they have unsubscribed (mailchimp gives detailed lists and makes seeing that far far easier) so I ask him to show me where exactly I am to see these 'abuse' reports or unsubscribes because I am only seeing 2!. He goes MIA too!! About an hour later, I then get an e-mail from Andrew (Co-founder) telling ME about e-mails (why they don't do paid, and how he'd show ME how to market if I wanted). Wow, so you're own team can't even handle basic service questions (asked upfront) and your support team doesn't address any actual issue or question (other than to regurgitate script) and I am suppose to take him up on his offer because well, he's operation is running smoothly. Again, NO - He has no clue what we have in place nor is it any of his business. To suggest he can 'show me the light', is condescending and again just pushing the blame on me, rather than a hey 'We messed up big here, we are sorry - what can we do' OR " yes, we'll compensate you for OUR mistake' and if you'd like some direction, we're happy to help - we want to make things right. So, yes - it's great that it integrates with Shopify however 1. It's very pricey if you grow at all ($ 275 for 4-7K lists) 2. The dashboard may appear to have everything but really start digging - analytic are better with Mailchimp (and mail-chimp is far less - $50 for lists up to 5K) 3. The preset e-mails are readily available in shopify - you can design in any html (mailchimp) and copy/paste to shopify for personalized/graphic e-mails at a third of the price. 4. Business 101 - Rave reviews are great but the real look at service is how a company handles an issue because you can say you don't have any or you're not using a paid list - but should something arise, you'll find out very quickly that service is not the top priority here. 5. Zero respect for their clients. Had they had any, today would have played very differently. They apparently think my time should be unpaid or the client should just 'pay me' because they screwed up. 6. Again, no clue as to the work that goes into a company launch or the setback that they were responsible for in terms of execution. And yes, I am crabby today but you're a business owner think about, you do your homework - you specifically talk to individuals, you plan/schedule/test and have dozens of other items on the go. The day of launch arrives and then (and only then) are you told 'sorry, we can't help you'. Apologies all were 'sorry BUT, not one genuine we messed up BIG here..

Easy to use and matches my needs for email marketing. Great app for anyone starting out.

This app is awesome! Very professional, if you have an eCommerce website, this app is a must have!

I have been marketing online for over 10 years. And I can honestly say without a doubt that Klaviyo is one of the best email marketing and client management systems I have ever used... Great Work.

I absolutely love this app! It makes everything seamless and so professional. Must have for shop owners!!

Klaviyo has worked very well for me and has allowed me to increase the revenue generated from my email marketing initiatives exponentially. The are also very helpful and very responsive whenever I have a questions about a feature or an issue that needs to be investigated or looked into. I highly recommend them!

The Future Kept

2015-10-21

United Kingdom

So far I have used the app to build templates for all my order confirmations and it worked great. I plan on using it more in the future over Mailchimp as the Automation it offers with Shopify is a lot more advanced. Being able to group customers better on purchase history etc one all set up will make our business way more efficient!

Got this app to help redesign my order confirmation emails primarily - did this really quickly and easily in a very short space of time. Feels like I've only touched the surface of what I could do with this - will have to spend a little more time to explore the possibilities. Very pleased with the results so far, so thank you !

Stellacarakasi

2015-10-15

United States

I've been using Klaviyo for over a year. I chose it because of the deep integration with Shopify. I can create lists or automation flows for people who have bought certain products or even people who have bought something blue in size small, or just people who viewed a certain product page. The customer service has always been great and the development team has been continuously pumping out new features.

Urban Expressions

2015-10-15

United States

If you're not using Klaviyo for your Shopify store, you should switch right away. The ease of interfacing with Shopify and the ability to combine products from your store in your email (for example, in the abandoned cart sequence/flow) makes a huge difference and is a feature that's not offered with traditional Auto Responders. Also, the support is fantastic. Neil rocks! I highly recommend it.

Great app perfectly built for Shopify! It gives you a great insight into your customer base, allows you to send professional looking emails without any HTML knowledge and setup campaigns easily . Not to mention the support is fantastic.

Nice app. If you don't want a plain text email for abandoned carts, then this is the app for you. It lets you create your own template so you're not stuck with a stock version of any sort of notification email that makes the brand value look weak IMO. Integration is easy, and they have some sort of automation wizard that guides you through most of the processes. Customer service is really on point -- Another thing to really consider since most of the apps on shopify have poor customer service. I'm trying to follow up with something negative as a closer but cannot think of anything lol. I need some coffee. Great app for sure. 5/5.

Silverstones Llc

2015-10-09

United States

Klaviyo is a great marketing tool, since it encompasses several features that I would otherwise have to cobble together from separate apps. It integrates with your Shopify site and has a workflow feature that will send professional emails to customers at each stage of the selling process. It also has forms for capturing customer email subscriptions. I'm just starting with Klaviyo, but I like it a lot already. Give it a try!

Works great and has many useful tools for newsletter execution! Integration with shopify is very in depth.

Klaviyo's Email Marketing made my life much much easier with its already created templates and types of email notifications. Their support is great and quick and the whole drag-and-drop UI is easy to learn allowing you to create email notifications in a very short time even if it's the first time you've ever done this (like I was.)

Our customer notifications look much sharper, still to early to tell if it will end with more conversions, but it's been very easy to use and we've been happy with the end result.

Great app, easy to pull together a creative email marketing. The dashboard insights/stats are extremely valuable (thank you) we're glad we made the switch over from Mail Chimp & Survey Monkey to consolidate our marketing data in one place. It pays for itself in terms of monthly fees, as long as prices stay the same, its worth every penny.

Great email marketing app. Saves lots of time with many automations for abandoned carts, follow up emails to first time customers, emails requesting feedback, and more! Also has the ability to schedule the date and time that emails are sent. The only negative is the support. There is no direct contact support by chat or phone, you have to email them for help. They do answer the emails within 24 hours.

Klaviyo has worked great for my small business. It was quick and easy to setup and gave me more insight into how my customers shopped on my site. It's free up to 250 contacts so you really have nothing to lose!

I got an automatically generated email from Klaviyo asking me to write a review because they would "We really, really appreciate it." So here it is. As I have just gone live, and have not yet sent out a newsletter, I cannot speak yet as to the effectiveness of using their tools. Time will tell. I can, however, relate the frustration I have experienced in setting things up. Their default templates are, how can I say this... ugly. Very ugly indeed. So I needed to customize them before their emails become one of the faces of my business. This has been enormously tedious. First off, visually, the template system they are using is pretty limiting. So it took a some experimentation before I could make the emails look like anything I'd want to send. The problem is, is that you cannot save edited "blocks" to a library to use in other emails. Changes have to be made over and over and over. This gets really tedious. When you first set up the account you go through a Setup Wizard in which you configure the base look. One can re-take the Wizard to change the base look, but any template you've changed will not be updated. So I recommend that you do not make any changes to individual templates but go back through the Setup Wizard to make changes. I wish I had realized that before it was too late. There are 7 Shopify Notifications for which they generate the HTML to replace in Shopify. However, Shopify has 9 customer-facing notifications. So it is left up to you to cobble together the remaining two -- Customer Account Activation & Refund Notification. I asked about that and their response was that they chose the most popular Shopify Notifications. Seems like they could have extended it by 2. There are also 5 default email forms, which are used to handle subscribes / unsubscribes, etc. If you have customized your design, those also have to be changed accordingly. There are the "flows" emails. Abandoned Cart 1 & 2, Customer Winback 1 & 2, New Customer Thank you, Repeat Customer Thank you, and Product Review / Cross Sell. So that's 7 templates to be edited to match, provided you are customizing your email look and feel outside of the Wizard. Again, if they provided the option of saving customized blocks to a library, this would be no problem. And then there is the newsletter template(s) which is why I signed up in the first place. It too has to be edited, and where I started. I'm finding the available product-feed "block" styles to be limiting. First off, it is limited to 3 rows. At my store, I keep 8 products in the "New Arrivals" collection, which are displayed in 2 rows of 4 columns on my homepage. So I cannot show 8 items in the email. In their newsletter template I am displaying 3 rows x 2 columns = 6 products. I could display 9 items -- 3 rows x 3 columns, but I only have 8 products. I'll have to find out how it handles the blank product slot. I just sent myself a preview of the "New Product Arrivals" newsletter. Yesterday I added two new products and removed the two oldest products from that Custom Collection. However, the email sent to me does not show the newest products and does show the old products I removed yesterday. This could be a deal-breaker as it MUST show the newest products. Right?! The product feed block does not offer customization of the content -- title and image only. I'd love to have a description. Yes, I could use the "Story Box" template, but that requires lots of hand editing. Not good for automating a "new arrivals newsletter" email. Be careful about editing. The only option is to save. There are no buttons to cancel or discard changes. I found that the only way to abandon changes was to hit the browser's back button. A lot of what I'm seeing seems well thought-out, however, the provided tools to customize (and re-customize) the look and feel is very limited and, for me, has caused hours of tedious work.

In the beginning there was great support. Since a few months the app does not what it suppose to do, sent email reminders to customers. When I contact the support team all is well according to them. Unfortunatily this is not the case. I really hope they get things sorted out, otherwise I'm afraid they will lose loads of customers.