WalktheChat
Specialized consulting for successful entry into the Chinese market
About WalktheChat
Step confidently into the Chinese market with WalktheChat. Our expertise transforms brands into viral sensations through tailored social media strategies, achieving results like 960% ROI and exponential follower growth in record time. Let us guide you through the complexities of WeChat, Weibo, and more, ensuring your brand resonates with the local audience.
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Our Projects & Clients
Viral Marketing Strategy for Botkier: A Fashion Brand's Breakthrough in China
We successfully propelled Botkier, a New York fashion brand, to viral status in China. Within three months of launching their WeChat store, we achieved an impressive 960% ROI. During the first Single's Day campaign, we increased the brand's WeChat followers by six times. Our comprehensive approach included content creation, design, operational support, and customer service across WeChat, Weibo, and Little Red Book. Additionally, we facilitated the brand's launch on Tmall through our TOF strategy, alongside the synchronization of their WeChat cross-border Mini Program store with Shopify.
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Patyka's Successful Launch on the Chinese Market: Store Design & Localization
We collaborated with Patyka, a French organic cosmetics brand, to successfully enter the Chinese market. Our services included the setup of a WeChat Mini-program store, comprehensive store design, creation of engaging WeChat content, support for cross-border logistics, and gifting products to influencers to enhance brand visibility.
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Successful NBA Player Event with Influencer Engagement and Social Media Strategy for Bauerfeind
We assisted Bauerfeind, a prominent German sports brand, in organizing an event featuring an NBA player. The strategy involved utilizing various influencers, including 1 paid WeChat KOL, 7 unpaid WeChat KOLs, and 30 unpaid Weibo KOLs. The event garnered impressive results with 3 million impressions across WeChat and Weibo, 4,000 comments, and a high level of engagement in 3 WeChat groups. Additionally, we successfully attracted 3,000 participants for a lucky draw and increased the follower count for WeChat Official Accounts to 3,000. Our services also included the ongoing management of WeChat and Weibo accounts on a monthly basis.
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Strategic KOL Campaign and WeChat Store Launch for Hunter Boots
We manage the social media accounts for Hunter Boots, an iconic UK fashion brand. Within just two weeks, we launched a WeChat Mini Program pop-up store, achieving a remarkable 150% ROI with our KOL campaign. Additionally, we conduct product seeding to premium fashion KOLs; by distributing 20 products, we generated 100,000 RMB in free promotion and reached an impressive 3 million free impressions.
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