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Launching the Threadbare D2C Website: A Strategic Shift to Boost Sales

Expert

Category

Store build or redesign

In 2020, Threadbare aimed to diminish its reliance on existing partnerships with outlets like Next, ASOS, and Debenhams by launching a new ecommerce site for direct-to-consumer sales. Meta proposed a forward-thinking strategy that included the development of a high-performance website and a comprehensive multi-channel digital approach, incorporating ongoing SEO efforts and targeted paid advertising to enhance online presence and boost sales.

B2B pivot launching new Threadbare website direct to consumer screenshot 1

Project Tags

multi-channel strategymenswear brandecommercepaid advertisingD2C