Elevar Conversion Tracking
Power Google Tag Manager, GA4, Google Analytics, & Server-Side
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About this app
Never miss a conversion with Elevar's Server-Side tracking. Improve ad ROAS and lower your CPMs.
Elevar powers conversion tracking for D2C brands. Our data layer with server-side tracking transform shopping behavior into structured, trackable events with attribution, sent to each connected marketing destination. With Session Enrichment, Checkout Extensibility Support, and Server-Side integrations with Facebook CAPI, Google Ads, GA4, TikTok, Klaviyo, Pinterest and more, you can rely on accurate 1st party data to improve marketing ROI and make strategic business decisions.
- Server-Side tracking for marketers to connect & send data to 40+ destinations
- Session Enrichment to recognize returning users and fight back against iOS
- User Identity Graph that stores click IDs, customer information & attribution
- Client-Side & Server-Side GDPR consent integrations
- A complete customer & eCommerce Data Layer for Google Tag Manager
Key Benefits
- Google Tag Manager Data Layer: Automate the install of the GTM data layer for use in GA4, Google Analytics, GA4, Facebook CAPI, Google Ads, and server-side tracking.
- Server-Side Tracking: Deploy server-side tracking across your store to ensure accurate data & 1st party data collection across your marketing channel stack.
- Channel Accuracy Monitoring: Conversion tracking is automatically monitored 24 hours a day. If tracking breaks then you'll receive an alert to minimize business impact.
Pricing Plans
Basic
$50/month
- Full data layer
- 30+ marketing tags
- Tag error monitoring
- Facebook Conversion API
- Visual event builder
- GTM server-side tagging
Advanced
$250/month
- Everything in Basic, plus
- Fully managed server-side tracking
- Unlimited destinations
- 95% accuracy guarantee
- Tier 3 Analyst support
PRO
$750/month
- Everything in Advanced, plus
- Managed plan
- Dedicated analyst team
- Add New Tags
- Fix Broken Tags
