Email marketing
Digital Transformation: StoryBrand™ and Complete Marketing Funnel for Nigel
Expert
Rapport Matters
Category
Store build or redesignNigel aimed to establish a digital presence for his brand by transitioning his teachings and courses online. We developed a comprehensive marketing funnel designed to capture and convert existing traffic. By clarifying Nigel's brand story, we positioned the customer as the Hero rather than highlighting Nigel himself. We created valuable text and video offers in exchange for email addresses and set up multiple email flows aimed at converting leads into buyers.
Project Tags
marketing funnel
course delivery
customer engagement
email flows
digital branding