Brand Development for Goodnest: Fostering Family Care & Sustainability

Expert

Act Second

Client

Goodnest

Industry

Baby & Toddler

Category

Store build or redesign

Act Second developed Goodnest from scratch, creating a brand that emphasizes nature's nurturing power for family care and sustainability. The project aimed to bring transparency and uphold high standards in a market overwhelmed by conventional and often chemically-laden baby products.