Revamping Norway Designs: Shopify 2.0 Theme Update & Performance Enhancements

Expert

Journey Agency

Client

Norway Designs

Industry

Home & Garden

Category

Store build or redesign

Founded in 1957, Norway Designs showcases the best of Norwegian design and craftsmanship. In response to challenges with their online store and low conversion rates, we undertook a comprehensive revamp of their Shopify 2.0 theme, enhancing Conversion Rate Optimization (CRO) and Average Order Value (AOV) to deliver a better user experience. Following the launch, Norway Designs saw remarkable improvements: online sales grew by 93%, order volume increased by 84%, AOV improved by 10%, and conversion rates surged by 28%.

Norway Designs | 2.0 Theme Update and CRO & AOV Improvements screenshot 1

Norway Designs | 2.0 Theme Update and CRO & AOV Improvements screenshot 2

Norway Designs | 2.0 Theme Update and CRO & AOV Improvements screenshot 3

Norway Designs | 2.0 Theme Update and CRO & AOV Improvements screenshot 4

Project Tags

AOV improvements

low conversion rates

user experience

Norwegian design

Shopify 2.0 theme