SEOStore build or redesign

Case Study: Enhancing Conversion Rates for Plants are Purple

Expert

Uplifts GmbH

Client

Plants are Purple

Industry

Health & Beauty

Category

Conversion rate optimization

The objective for Plants are Purple was to achieve a higher conversion rate and increase the number of units sold per transaction. We executed a relaunch featuring enhanced branding. Through multiple A/B tests, we restructured the product presentation, emphasizing simplicity and clarity. By fostering transparency and establishing expert status, we aimed to reduce purchase barriers.