Steve Madden Brand Relaunch with Centralized Shopify Management by RunDTC
Steve Madden collaborated with RunDTC to relaunch their brand across over 30 global sites. The objective was to unify the themes and streamline management of these individual sites throughout various regions. By utilizing a third-party Digital Experience Platform (DXP) and implementing enterprise devops governance, RunDTC adopted a modern strategy for the centralized management of disparate Shopify sites on behalf of Steve Madden.
Project Tags
theme unification
global sites
RunDTC
Shopify management
enterprise devops