Excel Blades - Shopify Redesign
Excel's customers are artists and craftsmen, but their dated website was anything but creative. The brand turned to us to build a customer experience that spotlights not just their products, but the amazing things you can do with them. We designed a fully interactive online store that helps customers find the perfect blade to create their masterpiece--and boosted conversions 25% in the process.
Project Tags
artist-focusedcustomer experiencecraftsmanshipinteractive designproduct spotlight