Conversion rate optimization
SEO

Personalized Breed-Centric Shopify Store for Bark by Arctic Grey

Client

Arctic Grey

Category

Store build or redesign

Arctic Grey partnered with Bark to develop a unique, breed-centric Shopify store that offers personalized experiences. This innovative approach resulted in a significant increase in conversion rates, reaching 3.4%, and boosted user retention by 57%. By implementing mobile-first and subscription-first strategies, along with tailored user experiences, Bark saw remarkable enhancements in customer engagement and sales performance.

Project Tags

breed-centric approach
subscription-first strategy
personalized store
customer engagement
mobile-first strategy