Conversion rate optimization
Tufte Wear | Consulting, Theme Design, CRO & AOV Improvements
- Expert
- Journey Agency

- Client
- Tufte Wear

- Industry
- Apparel & Accessories
- Category
- Store build or redesign
Last year, we partnered with Shopify Plus merchant Tufte Wear, a growing leader in the Nordic outdoor clothing market, to address conversion challenges and revitalize their online presence. We overhauled their site design and application ecosystem with results that have been extraordinary! Conversion rate + 177%, add to cart + 196%, reached checkout + 166%, and total orders + 22% !






Project Tags
AOV improvementsNordic outdoor clothingCROtheme designShopify Plus