Conversion rate optimization

Wessel: Bridging Passion for Meats and Tradition with E-Commerce Optimization

Expert

branchstack

Client

Wessel

Industry

Food, Beverages & Tobacco

Category

Store build or redesign

Wessel specializes in selling meats and hamburgers nationwide. They faced a challenge: despite having a beautifully designed website, sales were low. Using Crazy Egg, a heat mapping tool, we analyzed the website's performance. Based on our findings, we redesigned their e-commerce platform on Shopify, implementing various conversion optimizations.