Conversion rate optimization

SEO

Condition 1: Achieving Direct-to-Consumer Success with Enhanced Website Performance

Expert

Ethercycle

Category

Store build or redesign

Condition 1, a division of Royal Case Company, focuses on high-quality, airtight hard cases. Although they performed well on Amazon, their direct-to-consumer website underperformed. Dayton Daft, the Marketing Director, recognized that Ethercycle could assist, having followed The Unofficial Shopify Podcast. Post-implementation, all metrics have seen improvement, including conversion rate, average order value, time spent on site, and reduced bounce rate. The results have been excellent.