Littledata ‑ Customer Tracking
Ecommerce data platform for GA, GA4 and Facebook CAPI
116 Ratings
Media
About this app
Server-side tracking to Google, Meta and Klaviyo boosts performance with more customers and revenue
Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same flows by identifying opted-in customers for targeting. For Google, get a tracking upgrade over Google & YouTube Channel, and Enhanced Conversions.
- Double revenue from abandoned cart flows in Klaviyo with better flow triggers
- Enhanced Conversions for customer matching in Google Ads
- No more dumb ads: target full-funnel events sent via Conversions API (CAPI)
- Power up Google Analytics (GA4), tracking checkout steps and recurring orders
- Built for data experts - making it ridiculously easy to get accurate data
Features
Targeting
Performance Analytics
Visuals And Reports
Customer Behavior
Marketing And Sales
Key Benefits
- Automatic tracking: Set up improved tracking in minutes. Track checkout flows, customer lifetime value (LTV), and more - straight into Google Analytics / GA4
- Sales data & recurring orders: Track every purchase, including recurring orders from apps like Recharge, Smartrr, Ordergroove and Bold Subscriptions. Multi-currency too!
- Marketing attribution: Server-side tracking for accurate marketing attribution. Track everything from paid FB Ads to Klaviyo email marketing. Connect with FB CAPI.
Pricing Plans
Standard
$99/month
- Unlimited connections
- Email support
- One country store
- Up to 1,500 orders per month
- 30-day free trial
Pro
$199/month
- Email support
- One country store
- Up to 6,000 orders per month
- 30-day free trial
Grow
$399/month
- Priority support
- Up to 3 country stores
- Up to 12,000 orders per month
- 30-day free trial
Plus
$499/month
- Account management
- Higher SLAs
- Higher order thresholds
- Unlimited country stores
- 30-day trial for qualified merchants
App Insights
Monthly Reviews
Stores by category
Stores by product count
Distribution of store sizes using this app
Brands Using This App
Fairfax & Favor
Apparel & Accessories
Gaâla
Apparel & Accessories
DODOcase
Apparel & Accessories
MINIMALIST
Apparel & Accessories
Jimmy Joy
Savvy Colombia
Recent Reviews
Reviews
2024-07-27
United States
Great product. Cornelia has been walking us through step by step to make sure everything is turned on or off and working properly. Now that everything is about blocking and not tracking it makes it hard for businesses to gather information to make informed decisions on spend. Littledata really helps fill in those missing pieces to give us a cleared picture of customers, trends, and opportunities
2023-08-25
United States
Great product and team is a pleasure to work with. Hands-on during the migration process. Our data is more accurate and cleaner than ever
2023-02-22
Germany
For the first time in my 10y career with online marketing, there is 0 discrepancy between our Shopify & Google Analytics (UA) data! The implementation cannot be easier and the Support Team (Cornelia) has been extremely helpful, thorough and fast with the help. Even jumped into a call with a short notice to resolve an issue. Well-deserved 5 stars.
2022-12-21
United States
Incredible value! No fancy sales team, no fancy dashboards - just clean, reliable data that has gotten us through the iOS mess for 10+ months now. Highly recommend!
2022-08-29
United States
We use Littledata to separate out our recurring subscription orders in Google Analytics. I'd recommend for any subscription business and the member support team is also super responsive!
2022-05-04
United States
FINALLY! I’m a developer and after years of looking for a solution that would get accurate e-commerce data into Google Analytics, I finally found it. I can’t say enough positive things about Littledata. It’s worth every penny. We used to have lots of missing orders and transaction data in GA, but now we have *literally* 100% accuracy and can compare our data between GA and Shopify to gather more useful insights. Also, the customer service team is fantastic. Whenever I have questions, they get back to me within an hour. And the responses aren’t just cookie cutter replies. They actually look into your issue and give specific advice.
