---
title: "True Roas AI Shopify App Profile"
description: "Meta reports an inflated ROAS that ignores your real costs, so campaigns can look profitable while quietly losing money. True ROAS AI connects your Shopify and Meta Ads data, attributes each order back to the campaign that drove it, and calculates true ROAS and net profit after COGS, shipping, transaction fees, refunds, discounts, and operating costs. You see which campaigns, products, and collections make money, which orders can't be attributed, and whether your UTM tracking is correct."
canonical_url: "https://shoplist.co/shopify-apps/true-roas-ai"
markdown_url: "https://shoplist.co/shopify-apps/true-roas-ai.md"
last_updated: "2026-10-13"
entity_type: "shopify_app"
slug: "true-roas-ai"
source: "public Shopify app profile allowlist"
---

# True Roas AI Shopify App Profile

> Meta reports an inflated ROAS that ignores your real costs, so campaigns can look profitable while quietly losing money. True ROAS AI connects your Shopify and Meta Ads data, attributes each order back to the campaign that drove it, and calculates true ROAS and net profit after COGS, shipping, transaction fees, refunds, discounts, and operating costs. You see which campaigns, products, and collections make money, which orders can't be attributed, and whether your UTM tracking is correct.

## Quick answer
True Roas AI has 0 detected stores in Shoplist. This Markdown profile displays 0 public brand examples; it is not a complete customer list.

## Key facts
- Name: True Roas AI
- Monitoring status: First-adopter watch
- Developer: Lift Apps Studio
- Developer profile: https://shoplist.co/app-developers/mazraoui2
- Shopify App Store URL: https://apps.shopify.com/true-roas-ai
- Website: https://liftapps.studio
- Launch date: July 15, 2026
- Shoplist category: Product Reviews & UGC
- Free plan signal: Yes
- Free trial signal: Yes

## Pricing summary
Free: Free; Starter: $29/month; Growth: $79/month; Scale: $199/month

Shoplist has not yet found reliable public storefront evidence connecting a Shopify store to this app. This does not mean the app has no users. Some apps are new, admin-only, server-side, theme-independent, or otherwise difficult to detect from public storefront signals.


## App Signals
As of November 8, 2026:

- Stores running it: 0, 0.0% of the stores Shoplist tracks
- Store movement, last 28 days: +0 new stores, +0 returning, −0 removed, net 0 (estimated; 1 day held out of movement)
- Primary App Store category: Analytics, #1,155 (14-day median position)
- Listing reviews: 0

## Public callouts
- True ROAS and net profit dashboard after COGS, shipping, fees, and refunds
- Per-campaign profit, margin, and true ROAS with sortable, exportable tables
- Order attribution that matches each order to a campaign with a confidence score
- Product and collection profit analytics with allocated ad spend and margins
- UTM auditor that scores tracking health and flags broken or missing tags
## Shopify App Store categories
- Analytics

## Data note
Profile updated: October 13, 2026. This is the profile revision date, not a guarantee that every store was checked on that date.
Public snapshot built: 2026-11-09 01:31:48.676912\+00
Detection metrics refreshed: 2026-11-08 10:00:00.19319\+00
Public app evidence date: 2026-10-13 12:35:11.388476\+00
This generated Markdown profile intentionally exposes only public, stable app-profile fields and a small public app-stack sample from Shoplist. It excludes private contact data, people data, internal scores, crawl provenance, full datasets, and unstable operational fields.

## Related links
- [HTML app profile](https://shoplist.co/shopify-apps/true-roas-ai)
- [Shopify apps directory](https://shoplist.co/shopify-apps)
- [Shoplist data methodology](https://shoplist.co/data-methodology.md)