---
title: "partnrUP: Shoppable Video UGC Shopify App Profile"
description: "Turn product pages, collections, and your homepage into high-converting shopping experiences with shoppable video and UGC carousels. Add videos in minutes, showcase real customer or creator content, and drive more sales from your storefront and the Shop App. Customize your video carousel to match your brand, track video performance and sales, and publish to the Shop App feed. partnrUP \\(formerly Novel\\) powers shoppable video for Shopify brands."
canonical_url: "https://shoplist.co/shopify-apps/novel-site-shop-app-video"
markdown_url: "https://shoplist.co/shopify-apps/novel-site-shop-app-video.md"
last_updated: "2026-10-22"
entity_type: "shopify_app"
slug: "novel-site-shop-app-video"
source: "public Shopify app profile allowlist"
---

# partnrUP: Shoppable Video UGC Shopify App Profile

> Turn product pages, collections, and your homepage into high-converting shopping experiences with shoppable video and UGC carousels. Add videos in minutes, showcase real customer or creator content, and drive more sales from your storefront and the Shop App. Customize your video carousel to match your brand, track video performance and sales, and publish to the Shop App feed. partnrUP \(formerly Novel\) powers shoppable video for Shopify brands.

## Quick answer
partnrUP: Shoppable Video UGC has 0 detected stores in Shoplist. This Markdown profile displays 0 public brand examples; it is not a complete customer list.

## Key facts
- Name: partnrUP: Shoppable Video UGC
- Monitoring status: Storefront detection limited
- Developer: partnrUP
- Developer profile: https://shoplist.co/app-developers/partnrup
- Shopify App Store URL: https://apps.shopify.com/partnrup-shoppable-video-creator-ugc
- Website: https://benovel.com
- Launch date: August 22, 2022
- Shoplist category: Product Reviews & UGC
- Rating: 5
- Review count: 40
- Free plan signal: Yes
- Free trial signal: Yes

## Pricing summary
Free Plan: Free; Growth: $15/month; Scale: $299/month

Shoplist has not yet found reliable public storefront evidence connecting a Shopify store to this app. This does not mean the app has no users. Some apps are new, admin-only, server-side, theme-independent, or otherwise difficult to detect from public storefront signals.


## App Signals
As of November 9, 2026:

- Stores running it: 0, 0.0% of the stores Shoplist tracks
- Store movement, last 28 days: +0 new stores, +0 returning, −0 removed, net 0 (estimated; 2 days held out of movement)
- Primary App Store category: Video and livestream, #36 (14-day median position)
- Listing reviews: 40

## Public callouts
- Embed shoppable video on any storefront page \(Shopify 1.0 and 2.0 compatible\).
- Embed shoppable video on any storefront page \(Shopify 1.0 and 2.0 compatible\).
- Customize brand elements like layout, color, and typography.
- Customize brand elements like layout, color, and typography.
- Connect to TikTok & Instagram, or upload videos directly from your device.
- Connect to TikTok & Instagram, or upload videos directly from your device.
- Measure engagement and performance data with real time analytics.
- Measure engagement and performance data with real time analytics.
## Shopify App Store categories
- Video and livestream
- Social proof

## Data note
Profile updated: October 22, 2026. This is the profile revision date, not a guarantee that every store was checked on that date.
Public snapshot built: 2026-11-09 12:15:53.22114\+00
Detection metrics refreshed: 2026-11-09 10:00:00.198215\+00
Public app evidence date: 2026-10-22 13:20:22.383641\+00
This generated Markdown profile intentionally exposes only public, stable app-profile fields and a small public app-stack sample from Shoplist. It excludes private contact data, people data, internal scores, crawl provenance, full datasets, and unstable operational fields.

## Related links
- [HTML app profile](https://shoplist.co/shopify-apps/novel-site-shop-app-video)
- [Shopify apps directory](https://shoplist.co/shopify-apps)
- [Shoplist data methodology](https://shoplist.co/data-methodology.md)