---
title: "HE: Optimize Audience & Spends Shopify App Profile"
description: "Stores run varied traffic and large product sets, but ad tools often act without full shop context Helium Ad Stack sits on your site, reads every visit and product in real time, and sends cleaner signals back to Meta & Google, so the ads stop chasing low-intent traffic and weak products. You can build intent-based audiences, focus ads on strong SKUs, and see which touchpoints tend to appear before a sale. Built for D2C brands fighting rising CAC. Setup does not need code changes."
canonical_url: "https://shoplist.co/shopify-apps/he-optimize-audience-spends"
markdown_url: "https://shoplist.co/shopify-apps/he-optimize-audience-spends.md"
last_updated: "2026-10-13"
entity_type: "shopify_app"
slug: "he-optimize-audience-spends"
source: "public Shopify app profile allowlist"
---

# HE: Optimize Audience & Spends Shopify App Profile

> Stores run varied traffic and large product sets, but ad tools often act without full shop context Helium Ad Stack sits on your site, reads every visit and product in real time, and sends cleaner signals back to Meta & Google, so the ads stop chasing low-intent traffic and weak products. You can build intent-based audiences, focus ads on strong SKUs, and see which touchpoints tend to appear before a sale. Built for D2C brands fighting rising CAC. Setup does not need code changes.

## Quick answer
HE: Optimize Audience & Spends has 0 detected stores in Shoplist. This Markdown profile displays 0 public brand examples; it is not a complete customer list.

## Key facts
- Name: HE: Optimize Audience & Spends
- Monitoring status: Storefront detection limited
- Developer: Helium
- Developer profile: https://shoplist.co/app-developers/helium-3
- Shopify App Store URL: https://apps.shopify.com/helium-marketing-efficiency
- Website: https://www.gethelium.co
- Launch date: December 19, 2025
- Shoplist category: Marketing Automation

## Pricing summary
Growth: $199/month; Growth Plus: $299/month; Scale: $449/month; Enterprise: $899/month

Shoplist has not yet found reliable public storefront evidence connecting a Shopify store to this app. This does not mean the app has no users. Some apps are new, admin-only, server-side, theme-independent, or otherwise difficult to detect from public storefront signals.


## App Signals
As of November 2, 2026:

- Stores running it: 0, 0.0% of the stores Shoplist tracks
- Store movement, last 28 days: +0 new stores, +0 returning, −0 removed, net 0 (estimated)
- Primary App Store category: Ads, #394 (14-day median position)
- Listing reviews: 0

## Public callouts
- Custom Audiences: User can create precise audiences with custom signals on Meta.
- Catalog Curation: Find what's working and run ads on them with custom labels.
- Ad Attribution: User behaviour analysis based weighted attribution engine.
## Shopify App Store categories
- Ads

## Data note
Profile updated: October 13, 2026. This is the profile revision date, not a guarantee that every store was checked on that date.
Public snapshot built: 2026-11-03 00:31:27.056242\+00
Detection metrics refreshed: 2026-11-02 10:18:43.907229\+00
Public app evidence date: 2026-10-13 13:25:22.672911\+00
This generated Markdown profile intentionally exposes only public, stable app-profile fields and a small public app-stack sample from Shoplist. It excludes private contact data, people data, internal scores, crawl provenance, full datasets, and unstable operational fields.

## Related links
- [HTML app profile](https://shoplist.co/shopify-apps/he-optimize-audience-spends)
- [Shopify apps directory](https://shoplist.co/shopify-apps)
- [Shoplist data methodology](https://shoplist.co/data-methodology.md)