---
title: "TagFly Google Ads, GA4 & GTM vs Webgarh GTM Assistant: GA4/Ads: Shopify app comparison"
description: "Compare TagFly Google Ads, GA4 & GTM and Webgarh GTM Assistant: GA4/Ads on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/tagfly-google-tag-gtm-tracking-vs-webgarh-gtm-assistant"
markdown_url: "https://shoplist.co/shopify-apps/compare/tagfly-google-tag-gtm-tracking-vs-webgarh-gtm-assistant.md"
data_as_of: "Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant"
---

# TagFly Google Ads, GA4 & GTM vs Webgarh GTM Assistant: GA4/Ads

Shopify app comparison from Shoplist. Store counts as of Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant.

## At a glance

- TagFly Google Ads, GA4 & GTM is detected on 14× as many Shopify stores as Webgarh GTM Assistant: 1,513 vs 108 as of Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant.
- On the Shopify App Store: TagFly Google Ads, GA4 & GTM 4.9 from 156 reviews and Webgarh GTM Assistant 4.5 from 12 reviews.
- Only TagFly Google Ads, GA4 & GTM lists a free plan. Paid plans start at $14.99/month for TagFly Google Ads, GA4 & GTM and $99/month for Webgarh GTM Assistant.
- TagFly Google Ads, GA4 & GTM lists 13 features Webgarh GTM Assistant’s listing doesn’t mention, including Ad spend, Analytics dashboard, Custom dashboards.

## Adoption

| Measure | TagFly Google Ads, GA4 & GTM | Webgarh GTM Assistant | Ahead |
| --- | --- | --- | --- |
| Detected stores | 1,513 — as of Nov 12, 2026 | 108 — as of Nov 13, 2026 | TagFly Google Ads, GA4 & GTM |
| Net store change, 28 days | −18 — estimated | 0 — estimated |  |
| Stores added, 28 days | 9 — new and returning | Not enough data |  |
| Big-brand share | 13% — of stores of known size | Not enough data |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |  |
| Top store countries | United States, United Kingdom, Germany | United States, United Kingdom, India |  |

## Reviews

| Measure | TagFly Google Ads, GA4 & GTM | Webgarh GTM Assistant | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.9 ★ | 4.5 ★ | TagFly Google Ads, GA4 & GTM |
| App Store reviews | 156 | 12 | TagFly Google Ads, GA4 & GTM |
| New reviews, 28 days | 3 | 0 | TagFly Google Ads, GA4 & GTM |
| Reviewers a year or more in | 16% | Not enough data |  |

## Pricing

| Measure | TagFly Google Ads, GA4 & GTM | Webgarh GTM Assistant | Ahead |
| --- | --- | --- | --- |
| Free plan | Yes | Not listed |  |
| Lowest paid monthly plan | $14.99/month | $99/month | TagFly Google Ads, GA4 & GTM |
| Longest free trial | 7 days | Not listed |  |
| Plans listed | 4 | 4 |  |

## Listing

| Measure | TagFly Google Ads, GA4 & GTM | Webgarh GTM Assistant | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#29 — in Ads | Not enough data |  |
| Shopify App Charts | \#18 in Ads | Not on this week’s charts |  |
| Built for Shopify | Yes | Yes |  |
| Launched | Mar 24, 2021 | Feb 24, 2023 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | TagFly | WebGarh Solutions |  |

## Listed features

- 34 distinct features are listed across these App Store listings; 13 are listed by both.
- TagFly Google Ads, GA4 & GTM lists 26 of them (76%). Listed only by TagFly Google Ads, GA4 & GTM: Ad spend, Analytics dashboard, Custom dashboards, Dashboards, Engagement metrics, GDPR compliance, Lifetime value \(LTV\), Lookalike audiences, Platform, Real-time tracking, ROAS, Segmentation, Social media.
- Webgarh GTM Assistant lists 21 of them (62%). Listed only by Webgarh GTM Assistant: Behavior, Demographic analysis, Device, Impression counts, Keyword, Location-based, Product category, Traffic source.

### Coverage by App Store category

| Category | TagFly Google Ads, GA4 & GTM | Webgarh GTM Assistant |
| --- | --- | --- |
| Ads | 12/20 | 14/20 |
| Ads › Campaign management | 3/3 | 2/3 |
| Ads › Performance analytics | 5/8 | 5/8 |
| Ads › Targeting | 4/9 | 7/9 |
| Analytics | 14/14 | 7/14 |
| Analytics › Customer behavior | 6/6 | 3/6 |
| Analytics › Marketing and sales | 5/5 | 4/5 |
| Analytics › Visuals and reports | 3/3 | 0/3 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout, Google Tag Manager, Google Ads.
- Only TagFly Google Ads, GA4 & GTM lists: GA4, Facebook \(Meta\) Ads, TikTok Ads, Twitter pixel.
- Only Webgarh GTM Assistant lists: Google Analytics 4, Meta Pixel, Facebook conversion APIs, Meta conversion API & Twitter.

## Pricing plans

### TagFly Google Ads, GA4 & GTM

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free to install | Free | Not listed | None listed |
| Basic | $14.99/month | 7-day free trial | 500 orders / month, then $0.05 per extra order |
| Grow | $24.99/month | 7-day free trial | 2,500 orders / month, then $0.04 per extra order |
| Scale | $99.99/month | 7-day free trial | 10,000 orders / month, then $0.02 per extra order |

### Webgarh GTM Assistant

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Pay As You Go | Free to install | Not listed | Free to install. $0.02 per order, per platform. Free on development stores |
| Scaler Monthly | $99/month | Not listed | 5,000 orders a month included, then $0.01 per order |
| Scaler Yearly | $1,188/year | Not listed | None listed |
| Maximiser Yearly | $2,148/year | Not listed | None listed |

## Frequently asked questions

### Which is more popular, TagFly Google Ads, GA4 & GTM or Webgarh GTM Assistant?

TagFly Google Ads, GA4 & GTM is detected on 14× as many Shopify stores as Webgarh GTM Assistant: 1,513 vs 108 as of Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant.

### Is TagFly Google Ads, GA4 & GTM or Webgarh GTM Assistant cheaper?

Only TagFly Google Ads, GA4 & GTM lists a free plan. Paid plans start at $14.99/month for TagFly Google Ads, GA4 & GTM and $99/month for Webgarh GTM Assistant. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, TagFly Google Ads, GA4 & GTM or Webgarh GTM Assistant?

On the Shopify App Store: TagFly Google Ads, GA4 & GTM 4.9 from 156 reviews and Webgarh GTM Assistant 4.5 from 12 reviews.

### What features does each app list that the other doesn’t?

TagFly Google Ads, GA4 & GTM lists 13 the others don’t mention, such as Ad spend, Analytics dashboard, Custom dashboards, Dashboards. Webgarh GTM Assistant lists 8 the others don’t mention, such as Behavior, Demographic analysis, Device, Impression counts. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant; estimated figures are labeled.

## Links

- [TagFly Google Ads, GA4 & GTM vs Webgarh GTM Assistant: GA4/Ads on Shoplist](https://shoplist.co/shopify-apps/compare/tagfly-google-tag-gtm-tracking-vs-webgarh-gtm-assistant)
- [TagFly Google Ads, GA4 & GTM on Shoplist](https://shoplist.co/shopify-apps/tagfly-google-tag-gtm-tracking) ([Markdown](https://shoplist.co/shopify-apps/tagfly-google-tag-gtm-tracking.md))
- [Webgarh GTM Assistant: GA4/Ads on Shoplist](https://shoplist.co/shopify-apps/webgarh-gtm-assistant) ([Markdown](https://shoplist.co/shopify-apps/webgarh-gtm-assistant.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for TagFly Google Ads, GA4 & GTM and Webgarh GTM Assistant are as of Nov 12, 2026 for TagFly Google Ads, GA4 & GTM, Nov 13, 2026 for Webgarh GTM Assistant. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).