---
title: "Sendvio: Email Marketing & SMS vs Shopify Messaging: Shopify app comparison"
description: "Compare Sendvio: Email Marketing & SMS and Shopify Messaging on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/sendvio-email-marketing-sms-vs-shopify-email-1"
markdown_url: "https://shoplist.co/shopify-apps/compare/sendvio-email-marketing-sms-vs-shopify-email-1.md"
data_as_of: "Nov 9, 2026"
---

# Sendvio: Email Marketing & SMS vs Shopify Messaging

Shopify app comparison from Shoplist. Store counts as of Nov 9, 2026.

## At a glance

- Sendvio is detected on 22× as many Shopify stores as Shopify Messaging: 2,452 vs 109 as of Nov 9, 2026.
- On the Shopify App Store: Sendvio 4.8 from 178 reviews and Shopify Messaging 4.8 from 4,816 reviews.
- Sendvio lists 36 features Shopify Messaging’s listing doesn’t mention, including Automated workflows, Back-in-stock emails, Behavior tracking.

## Adoption

| Measure | Sendvio | Shopify Messaging | Ahead |
| --- | --- | --- | --- |
| Detected stores | 2,452 — as of Nov 9, 2026 | 109 — as of Nov 9, 2026 | Sendvio |
| Net store change, 28 days | −20 — estimated | \+3 — estimated |  |
| Stores added, 28 days | 14 — new and returning | 7 — new and returning | Sendvio |
| Big-brand share | 5% — of stores of known size | Not enough data |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |  |
| Top store countries | United States, United Kingdom, France | United States, Japan, Hong Kong |  |

## Reviews

| Measure | Sendvio | Shopify Messaging | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.8 ★ | 4.8 ★ |  |
| App Store reviews | 178 | 4,816 | Shopify Messaging |
| New reviews, 28 days | 2 | Not enough data |  |
| Reviewers a year or more in | Not enough data | 43% |  |

## Pricing

| Measure | Sendvio | Shopify Messaging | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | $16/month | No monthly plan listed |  |
| Longest free trial | 7 days | Not listed |  |
| Plans listed | 3 | 1 |  |

## Listing

| Measure | Sendvio | Shopify Messaging | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#35 — in Email marketing | \#12 — in Email marketing | Shopify Messaging |
| Shopify App Charts | \#8 in Email marketing | Not on this week’s charts |  |
| Built for Shopify | Yes | No |  |
| Launched | Oct 15, 2013 | Apr 14, 2020 |  |
| Languages | 3 — English, Spanish, French | 20 — English, Chinese \(Simplified\), French |  |
| Developer | Sendvio | Shopify |  |

## Listed features

- 66 distinct features are listed across these App Store listings; 27 are listed by both.
- Sendvio lists 63 of them (95%). Listed only by Sendvio: Automated workflows, Back-in-stock emails, Behavior tracking, Bulk editing, Consent collection, Conversion tracking, Cross-device carts, Cross-sell emails, Custom branding, Custom discount codes, Custom fonts, Customizable widgets, Discount offers, Email capture list, Email reminders, Exit intent, Exit pop-ups, Forms, Geolocation, Localization, Multi-channel messaging, Multi-language, Opt-in pop-ups, Personalized campaigns, Pop-up builder, Pop-ups, Product recommendations, Rewards, SMS capture list, SMS notifications, Subscriptions, Targeting rules, Templates, Time-limited offers, Translation, Triggers.
- Shopify Messaging lists 30 of them (45%). Listed only by Shopify Messaging: AI generation, Browse abandonment, Custom code.

### Coverage by App Store category

| Category | Sendvio | Shopify Messaging |
| --- | --- | --- |
| Abandoned cart | 20/20 | 0/20 |
| Abandoned cart › Cart recovery | 11/11 | 0/11 |
| Abandoned cart › Display options | 9/9 | 0/9 |
| Email marketing | 43/46 | 30/46 |
| Email marketing › Campaign types | 22/23 | 15/23 |
| Email marketing › Managing campaigns | 21/23 | 15/23 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- No platform appears in every listing.
- Only Sendvio lists: Shopify Flow, Canva.
- Shopify Messaging lists no integrations.

## Pricing plans

### Sendvio

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| FREE | Free to install | Not listed | Up to 500 emails/mo for the first 250 contacts \(no restrictions on list size\). |
| EMAIL | $16/month | 7-day free trial | Up to 5,000 emails/mo for 500 contacts. Unlimited list size. Upgrade as you grow / Pay As You Go |
| EMAIL \+ SMS | $23/month | 7-day free trial | Up to 5,000 emails/mo \+ $3 SMS credits/mo for 500 contacts. Unlimited list size. Upgrade as you grow / Pay As You Go |

### Shopify Messaging

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free to install | Not listed | Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month. |

## Frequently asked questions

### Which is more popular, Sendvio or Shopify Messaging?

Sendvio is detected on 22× as many Shopify stores as Shopify Messaging: 2,452 vs 109 as of Nov 9, 2026.

### Which has better reviews, Sendvio or Shopify Messaging?

On the Shopify App Store: Sendvio 4.8 from 178 reviews and Shopify Messaging 4.8 from 4,816 reviews.

### What features does each app list that the other doesn’t?

Sendvio lists 36 the others don’t mention, such as Automated workflows, Back-in-stock emails, Behavior tracking, Bulk editing. Shopify Messaging lists 3 the others don’t mention, such as AI generation, Browse abandonment, Custom code. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.

## Links

- [Sendvio: Email Marketing & SMS vs Shopify Messaging on Shoplist](https://shoplist.co/shopify-apps/compare/sendvio-email-marketing-sms-vs-shopify-email-1)
- [Sendvio: Email Marketing & SMS on Shoplist](https://shoplist.co/shopify-apps/sendvio-email-marketing-sms) ([Markdown](https://shoplist.co/shopify-apps/sendvio-email-marketing-sms.md))
- [Shopify Messaging on Shoplist](https://shoplist.co/shopify-apps/shopify-email-1) ([Markdown](https://shoplist.co/shopify-apps/shopify-email-1.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Sendvio and Shopify Messaging are as of Nov 9, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).