---
title: "Referral Program ‑ Shopjar vs Toki Loyalty Program & Rewards: Shopify app comparison"
description: "Compare Referral Program ‑ Shopjar and Toki Loyalty Program & Rewards on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/referral-program-shopjar-vs-toki-loyalty-memberships"
markdown_url: "https://shoplist.co/shopify-apps/compare/referral-program-shopjar-vs-toki-loyalty-memberships.md"
data_as_of: "Nov 8, 2026"
---

# Referral Program ‑ Shopjar vs Toki Loyalty Program & Rewards

Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026.

## At a glance

- Referral Program is detected on 3.4× as many Shopify stores as Toki Loyalty Program & Rewards: 595 vs 176 as of Nov 8, 2026.
- On the Shopify App Store: Referral Program 4.9 from 160 reviews and Toki Loyalty Program & Rewards 4.9 from 98 reviews.
- Only Referral Program lists a free plan. Paid plans start at $7/month for Referral Program and $49/month for Toki Loyalty Program & Rewards.
- Toki Loyalty Program & Rewards lists 23 features Referral Program’s listing doesn’t mention, including ACH payments, Card payouts, Cash back.

## Adoption

| Measure | Referral Program | Toki Loyalty Program & Rewards | Ahead |
| --- | --- | --- | --- |
| Detected stores | 595 — as of Nov 8, 2026 | 176 — as of Nov 8, 2026 | Referral Program |
| Net store change, 28 days | \+7 — estimated | −8 — estimated |  |
| Stores added, 28 days | 12 — new and returning | 6 — new and returning | Referral Program |
| Big-brand share | 14% — of stores of known size | Not enough data |  |
| Top store categories | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco | Health & Beauty, Apparel & Accessories, Food, Beverages & Tobacco |  |
| Top store countries | United States, United Kingdom, Canada | United States, Australia, United Kingdom |  |

## Reviews

| Measure | Referral Program | Toki Loyalty Program & Rewards | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.9 ★ | 4.9 ★ |  |
| App Store reviews | 160 | 98 | Referral Program |
| New reviews, 28 days | 10 | 2 | Referral Program |
| Reviewers a year or more in | 8% | 28% | Toki Loyalty Program & Rewards |

## Pricing

| Measure | Referral Program | Toki Loyalty Program & Rewards | Ahead |
| --- | --- | --- | --- |
| Free plan | Yes | Not listed |  |
| Lowest paid monthly plan | $7/month | $49/month | Referral Program |
| Longest free trial | 14 days | 14 days |  |
| Plans listed | 4 | 4 |  |

## Listing

| Measure | Referral Program | Toki Loyalty Program & Rewards | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#4 — in Affiliate programs | \#22 — in Loyalty and rewards |  |
| Shopify App Charts | \#24 in Affiliate programs | Not on this week’s charts |  |
| Built for Shopify | Yes | Yes |  |
| Launched | Jun 27, 2022 | Jan 4, 2023 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | Shopjar | Toki |  |

## Listed features

- 63 distinct features are listed across these App Store listings; 31 are listed by both.
- Referral Program lists 40 of them (63%). Listed only by Referral Program: Achievement tracking, Auto-tracking, Bulk payouts, Commission, Custom domain, Maturation periods, PayPal, Performance bonuses, Post-purchase pop-ups.
- Toki Loyalty Program & Rewards lists 54 of them (86%). Listed only by Toki Loyalty Program & Rewards: ACH payments, Card payouts, Cash back, Collection links, Contests, Custom links and discounts, Custom rewards, Digital wallets, Early access, Events, Exclusive access, Gift card payouts, Gift cards, Gifts, Membership perks, Memberships, Multi-level marketing, Multi-level tracking, Points, POS rewards, Royalties, Shipping rates, Store credit.

### Coverage by App Store category

| Category | Referral Program | Toki Loyalty Program & Rewards |
| --- | --- | --- |
| Affiliate programs | 30/38 | 30/38 |
| Affiliate programs › Affiliate experience | 7/8 | 7/8 |
| Affiliate programs › Commission options | 7/9 | 7/9 |
| Affiliate programs › Payments | 6/9 | 7/9 |
| Affiliate programs › Referral management | 10/12 | 9/12 |
| Loyalty and rewards | 10/25 | 24/25 |
| Loyalty and rewards › Program types | 5/8 | 8/8 |
| Loyalty and rewards › Rewards you can offer | 5/17 | 16/17 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout, Klaviyo.
- Only Referral Program lists: Zapier, Tremendous.
- Only Toki Loyalty Program & Rewards lists: Shopify POS, Customer accounts, Shopify Flow, Recharge, Postscript, POS, Flow.

## Pricing plans

### Referral Program

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free | Not listed | None listed |
| Essential | $7/month | 14-day free trial | None listed |
| Starter | $12/month | 14-day free trial | None listed |
| Growth | $29/month | 14-day free trial | None listed |

### Toki Loyalty Program & Rewards

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free to install | Not listed | Up to 1000 orders per month, $0.15 per order after that. |
| Pay as you Go | $49/month | 14-day free trial | Unlimited orders. Includes 1000 orders per month, $0.15 per order after that. |
| Growth | $299/month | 14-day free trial | Up to 3000 orders per month, $0.15 per order after that. |
| Power | $599/month | 14-day free trial | Up to 5000 orders per month, $0.15 per order after that. |

## Frequently asked questions

### Which is more popular, Referral Program or Toki Loyalty Program & Rewards?

Referral Program is detected on 3.4× as many Shopify stores as Toki Loyalty Program & Rewards: 595 vs 176 as of Nov 8, 2026.

### Is Referral Program or Toki Loyalty Program & Rewards cheaper?

Only Referral Program lists a free plan. Paid plans start at $7/month for Referral Program and $49/month for Toki Loyalty Program & Rewards. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, Referral Program or Toki Loyalty Program & Rewards?

On the Shopify App Store: Referral Program 4.9 from 160 reviews and Toki Loyalty Program & Rewards 4.9 from 98 reviews.

### What features does each app list that the other doesn’t?

Referral Program lists 9 the others don’t mention, such as Achievement tracking, Auto-tracking, Bulk payouts, Commission. Toki Loyalty Program & Rewards lists 23 the others don’t mention, such as ACH payments, Card payouts, Cash back, Collection links. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

## Links

- [Referral Program ‑ Shopjar vs Toki Loyalty Program & Rewards on Shoplist](https://shoplist.co/shopify-apps/compare/referral-program-shopjar-vs-toki-loyalty-memberships)
- [Referral Program ‑ Shopjar on Shoplist](https://shoplist.co/shopify-apps/referral-program-shopjar) ([Markdown](https://shoplist.co/shopify-apps/referral-program-shopjar.md))
- [Toki Loyalty Program & Rewards on Shoplist](https://shoplist.co/shopify-apps/toki-loyalty-memberships) ([Markdown](https://shoplist.co/shopify-apps/toki-loyalty-memberships.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Referral Program and Toki Loyalty Program & Rewards are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).