--- title: "OT: Instagram Feed, Instafeed vs Showcase: Instagram Gallery: Shopify app comparison" description: "Compare OT: Instagram Feed, Instafeed and Showcase: Instagram Gallery on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/ot-easy-instagram-feed-vs-showcase-shop-instagram-feed" markdown_url: "https://shoplist.co/shopify-apps/compare/ot-easy-instagram-feed-vs-showcase-shop-instagram-feed.md" data_as_of: "Nov 11, 2026" --- # OT: Instagram Feed, Instafeed vs Showcase: Instagram Gallery Shopify app comparison from Shoplist. Store counts as of Nov 11, 2026. ## At a glance - OT is detected on 2.2× as many Shopify stores as Showcase: 228 vs 103 as of Nov 11, 2026. - On the Shopify App Store: OT 4.7 from 43 reviews and Showcase 4.8 from 114 reviews. - Only Showcase lists a free plan. - OT lists 6 features Showcase’s listing doesn’t mention, including Captions, Carousel, Hover effects. ## Adoption | Measure | OT | Showcase | Ahead | | --- | --- | --- | --- | | Detected stores | 228 — as of Nov 11, 2026 | 103 — as of Nov 11, 2026 | OT | | Net store change, 28 days | 0 — estimated | \+3 — estimated | | | Stores added, 28 days | 1 — new and returning | 12 — new and returning | Showcase | | Big-brand share | Not enough data | Not enough data | | | Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden | | | Top store countries | United States, Australia, India | United States, United Kingdom, Canada | | ## Reviews | Measure | OT | Showcase | Ahead | | --- | --- | --- | --- | | App Store rating | 4.7 ★ | 4.8 ★ | Showcase | | App Store reviews | 43 | 114 | Showcase | | New reviews, 28 days | Not enough data | 0 | | | Reviewers a year or more in | Not enough data | Not enough data | | ## Pricing | Measure | OT | Showcase | Ahead | | --- | --- | --- | --- | | Free plan | Not listed | Yes | | | Lowest paid monthly plan | No monthly plan listed | $5.99/month | | | Longest free trial | Not listed | 14 days | | | Plans listed | Not published | 3 | | ## Listing | Measure | OT | Showcase | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#28 — in Image gallery | \#52 — in Image gallery | OT | | Shopify App Charts | \#23 in Image gallery | Not on this week’s charts | | | Built for Shopify | No | Yes | | | Launched | Nov 15, 2024 | Jul 13, 2016 | | | Languages | 1 — English | 1 — English | | | Developer | Omni Themes | Shark Byte, Inc | | ## Listed features - 26 distinct features are listed across these App Store listings; 18 are listed by both. - OT lists 24 of them (92%). Listed only by OT: Captions, Carousel, Hover effects, Row, Social links, Social sharing. - Showcase lists 20 of them (77%). Listed only by Showcase: Lookbook, Multi-language. ### Coverage by App Store category | Category | OT | Showcase | | --- | --- | --- | | Image gallery | 16/18 | 13/18 | | Image gallery › Customization | 8/9 | 6/9 | | Image gallery › Gallery types | 8/9 | 7/9 | | Social proof | 8/8 | 7/8 | | Social proof › Content types | 5/5 | 5/5 | | Social proof › Display options | 3/3 | 2/3 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - Both list: Instagram. - Only OT lists: Any Themes. - Only Showcase lists: Facebook. ## Pricing plans ### OT Free ### Showcase | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Free | Free | Not listed | None listed | | Starter | $5.99/month | 14-day free trial | Everything in Free, plus: | | Pro | $39/month | 14-day free trial | Everything in Starter, plus: | ## Frequently asked questions ### Which is more popular, OT or Showcase? OT is detected on 2.2× as many Shopify stores as Showcase: 228 vs 103 as of Nov 11, 2026. ### Is OT or Showcase cheaper? Only Showcase lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits. ### Which has better reviews, OT or Showcase? On the Shopify App Store: OT 4.7 from 43 reviews and Showcase 4.8 from 114 reviews. ### What features does each app list that the other doesn’t? OT lists 6 the others don’t mention, such as Captions, Carousel, Hover effects, Row. Showcase lists 2 the others don’t mention, such as Lookbook, Multi-language. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 11, 2026; estimated figures are labeled. ## Links - [OT: Instagram Feed, Instafeed vs Showcase: Instagram Gallery on Shoplist](https://shoplist.co/shopify-apps/compare/ot-easy-instagram-feed-vs-showcase-shop-instagram-feed) - [OT: Instagram Feed, Instafeed on Shoplist](https://shoplist.co/shopify-apps/ot-easy-instagram-feed) ([Markdown](https://shoplist.co/shopify-apps/ot-easy-instagram-feed.md)) - [Showcase: Instagram Gallery on Shoplist](https://shoplist.co/shopify-apps/showcase-shop-instagram-feed) ([Markdown](https://shoplist.co/shopify-apps/showcase-shop-instagram-feed.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for OT and Showcase are as of Nov 11, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).