--- title: "Magic Wishlist & Emails vs Wishlist Power: Shopify app comparison" description: "Compare Magic Wishlist & Emails and Wishlist Power on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/magic-wishlist-vs-wishlist-power" markdown_url: "https://shoplist.co/shopify-apps/compare/magic-wishlist-vs-wishlist-power.md" data_as_of: "Nov 4, 2026" --- # Magic Wishlist & Emails vs Wishlist Power Shopify app comparison from Shoplist. Store counts as of Nov 4, 2026. ## At a glance - Wishlist Power is detected on 1.5× as many Shopify stores as Magic Wishlist & Emails: 235 vs 157 as of Nov 4, 2026. - On the Shopify App Store: Magic Wishlist & Emails 5.0 from 54 reviews and Wishlist Power 5.0 from 43 reviews. - Only Wishlist Power lists a free plan. - Magic Wishlist & Emails lists 7 features Wishlist Power’s listing doesn’t mention, including Conversion analytics, Email sharing, Email templates. ## Adoption | Measure | Magic Wishlist & Emails | Wishlist Power | Ahead | | --- | --- | --- | --- | | Detected stores | 157 — as of Nov 4, 2026 | 235 — as of Nov 4, 2026 | Wishlist Power | | Net store change, 28 days | \+7 — estimated | \+16 — estimated | | | Stores added, 28 days | 7 — new and returning | 18 — new and returning | Wishlist Power | | Big-brand share | Not enough data | 31% — of stores of known size | | | Top store categories | Apparel & Accessories, Home & Garden, Arts & Entertainment | Apparel & Accessories, Health & Beauty, Home & Garden | | | Top store countries | United States, United Kingdom, Australia | France, United States, Australia | | ## Reviews | Measure | Magic Wishlist & Emails | Wishlist Power | Ahead | | --- | --- | --- | --- | | App Store rating | 5.0 ★ | 5.0 ★ | | | App Store reviews | 54 | 43 | Magic Wishlist & Emails | | New reviews, 28 days | Not enough data | 2 | | | Reviewers a year or more in | 0% | 4% | Wishlist Power | ## Pricing | Measure | Magic Wishlist & Emails | Wishlist Power | Ahead | | --- | --- | --- | --- | | Free plan | Not listed | Yes | | | Lowest paid monthly plan | No monthly plan listed | $15.99/month | | | Longest free trial | Not listed | 14 days | | | Plans listed | 1 | 4 | | ## Listing | Measure | Magic Wishlist & Emails | Wishlist Power | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#5 — in Wishlists | \#8 — in Wishlists | Magic Wishlist & Emails | | Shopify App Charts | \#21 in Wishlists | \#19 in Wishlists | | | Built for Shopify | Yes | Yes | | | Launched | Jan 6, 2026 | Apr 29, 2024 | | | Languages | 5 — English, Spanish, French | 1 — English | | | Developer | Magic Apps | Maestrooo | | ## Listed features - 17 distinct features are listed across these App Store listings; 9 are listed by both. - Magic Wishlist & Emails lists 16 of them (94%). Listed only by Magic Wishlist & Emails: Conversion analytics, Email sharing, Email templates, Multi-language, Price alerts, Purchase alerts, Social sharing. - Wishlist Power lists 10 of them (59%). Listed only by Wishlist Power: Custom layouts. ### Coverage by App Store category | Category | Magic Wishlist & Emails | Wishlist Power | | --- | --- | --- | | Wishlists | 16/17 | 10/17 | | Wishlists › Customization | 6/7 | 3/7 | | Wishlists › List management | 6/6 | 3/6 | | Wishlists › List types | 4/4 | 4/4 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - No platform appears in every listing. - Magic Wishlist & Emails lists no integrations. - Only Wishlist Power lists: Shopify POS. ## Pricing plans ### Magic Wishlist & Emails | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Free | Free | Not listed | None listed | ### Wishlist Power | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Free | Free | Not listed | None listed | | Starter | $15.99/month | 14-day free trial | None listed | | Advanced | $39.99/month | 14-day free trial | None listed | | Pro | $69.99/month | 14-day free trial | None listed | ## Frequently asked questions ### Which is more popular, Magic Wishlist & Emails or Wishlist Power? Wishlist Power is detected on 1.5× as many Shopify stores as Magic Wishlist & Emails: 235 vs 157 as of Nov 4, 2026. ### Is Magic Wishlist & Emails or Wishlist Power cheaper? Only Wishlist Power lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits. ### Which has better reviews, Magic Wishlist & Emails or Wishlist Power? On the Shopify App Store: Magic Wishlist & Emails 5.0 from 54 reviews and Wishlist Power 5.0 from 43 reviews. ### What features does each app list that the other doesn’t? Magic Wishlist & Emails lists 7 the others don’t mention, such as Conversion analytics, Email sharing, Email templates, Multi-language. Wishlist Power lists 1 the others don’t mention, such as Custom layouts. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026; estimated figures are labeled. ## Links - [Magic Wishlist & Emails vs Wishlist Power on Shoplist](https://shoplist.co/shopify-apps/compare/magic-wishlist-vs-wishlist-power) - [Magic Wishlist & Emails on Shoplist](https://shoplist.co/shopify-apps/magic-wishlist) ([Markdown](https://shoplist.co/shopify-apps/magic-wishlist.md)) - [Wishlist Power on Shoplist](https://shoplist.co/shopify-apps/wishlist-power) ([Markdown](https://shoplist.co/shopify-apps/wishlist-power.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Magic Wishlist & Emails and Wishlist Power are as of Nov 4, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).