--- title: "Lexus‑Facebook Pixels vs eρ ‑ Facebook Pixels & CAPI: Shopify app comparison" description: "Compare Lexus‑Facebook Pixels and eρ ‑ Facebook Pixels & CAPI on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/lexus-multi-facebook-pixels-vs-meta-pixels-conversion-api" markdown_url: "https://shoplist.co/shopify-apps/compare/lexus-multi-facebook-pixels-vs-meta-pixels-conversion-api.md" data_as_of: "Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ" --- # Lexus‑Facebook Pixels vs eρ ‑ Facebook Pixels & CAPI Shopify app comparison from Shoplist. Store counts as of Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ. ## At a glance - eρ is detected on 5.3× as many Shopify stores as Lexus‑Facebook Pixels: 531 vs 100 as of Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ. - On the Shopify App Store: Lexus‑Facebook Pixels 5.0 from 8 reviews and eρ 4.7 from 29 reviews. - Lexus‑Facebook Pixels lists 8 features eρ’s listing doesn’t mention, including Ad spend, AI optimization, Behavior. ## Adoption | Measure | Lexus‑Facebook Pixels | eρ | Ahead | | --- | --- | --- | --- | | Detected stores | 100 — as of Nov 13, 2026 | 531 — as of Nov 12, 2026 | eρ | | Net store change, 28 days | 0 — estimated | \+2 — estimated | | | Stores added, 28 days | Not enough data | 8 — new and returning | | | Big-brand share | Not enough data | 7% — of stores of known size | | | Top store categories | Apparel & Accessories, Home & Garden, Electronics | Apparel & Accessories, Health & Beauty, Home & Garden | | | Top store countries | United States, Hong Kong, India | United States, India, United Kingdom | | ## Reviews | Measure | Lexus‑Facebook Pixels | eρ | Ahead | | --- | --- | --- | --- | | App Store rating | 5.0 ★ | 4.7 ★ | Lexus‑Facebook Pixels | | App Store reviews | 8 | 29 | eρ | | New reviews, 28 days | 0 | 0 | | | Reviewers a year or more in | Not enough data | Not enough data | | ## Pricing | Measure | Lexus‑Facebook Pixels | eρ | Ahead | | --- | --- | --- | --- | | Free plan | Not listed | Not listed | | | Lowest paid monthly plan | No monthly plan listed | $9.99/month | | | Longest free trial | Not listed | 7 days | | | Plans listed | Not published | 1 | | ## Listing | Measure | Lexus‑Facebook Pixels | eρ | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#121 — in Ads | \#45 — in Ads | eρ | | Shopify App Charts | \#10 on Pricing moves in Ads | Not on this week’s charts | | | Built for Shopify | No | Yes | | | Launched | Feb 15, 2024 | Oct 3, 2023 | | | Languages | 1 — English | 1 — English | | | Developer | Lexus-Pixels | Easy Ads | | ## Listed features - 20 distinct features are listed across these App Store listings; 7 are listed by both. - Lexus‑Facebook Pixels lists 15 of them (75%). Listed only by Lexus‑Facebook Pixels: Ad spend, AI optimization, Behavior, Click-through rates, Demographic, Device, Keyword, UTM attribution. - eρ lists 12 of them (60%). Listed only by eρ: Custom audiences, Event-based, Location-based, Lookalike audiences, Platform. ### Coverage by App Store category | Category | Lexus‑Facebook Pixels | eρ | | --- | --- | --- | | Ads | 15/20 | 12/20 | | Ads › Campaign management | 4/4 | 3/4 | | Ads › Performance analytics | 6/6 | 3/6 | | Ads › Targeting | 5/10 | 6/10 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - Both list: Checkout, Facebook API, Meta Pixel API, Facebook Pixel API. - Only Lexus‑Facebook Pixels lists: Conversion API. - Only eρ lists: Conversions API, Meta Business Manager, Instagram. ## Pricing plans ### Lexus‑Facebook Pixels Free ### eρ | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Premium Plan | $9.99/month | 7-day free trial | None listed | ## Frequently asked questions ### Which is more popular, Lexus‑Facebook Pixels or eρ? eρ is detected on 5.3× as many Shopify stores as Lexus‑Facebook Pixels: 531 vs 100 as of Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ. ### Which has better reviews, Lexus‑Facebook Pixels or eρ? On the Shopify App Store: Lexus‑Facebook Pixels 5.0 from 8 reviews and eρ 4.7 from 29 reviews. ### What features does each app list that the other doesn’t? Lexus‑Facebook Pixels lists 8 the others don’t mention, such as Ad spend, AI optimization, Behavior, Click-through rates. eρ lists 5 the others don’t mention, such as Custom audiences, Event-based, Location-based, Lookalike audiences. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ; estimated figures are labeled. ## Links - [Lexus‑Facebook Pixels vs eρ ‑ Facebook Pixels & CAPI on Shoplist](https://shoplist.co/shopify-apps/compare/lexus-multi-facebook-pixels-vs-meta-pixels-conversion-api) - [Lexus‑Facebook Pixels on Shoplist](https://shoplist.co/shopify-apps/lexus-multi-facebook-pixels) ([Markdown](https://shoplist.co/shopify-apps/lexus-multi-facebook-pixels.md)) - [eρ ‑ Facebook Pixels & CAPI on Shoplist](https://shoplist.co/shopify-apps/meta-pixels-conversion-api) ([Markdown](https://shoplist.co/shopify-apps/meta-pixels-conversion-api.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Lexus‑Facebook Pixels and eρ are as of Nov 13, 2026 for Lexus‑Facebook Pixels, Nov 12, 2026 for eρ. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).