--- title: "MP Instagram Feed ‑ Instafeed vs OT: Instagram Feed, Instafeed: Shopify app comparison" description: "Compare MP Instagram Feed ‑ Instafeed and OT: Instagram Feed, Instafeed on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/instagram-feed-instafeed-2-vs-ot-easy-instagram-feed" markdown_url: "https://shoplist.co/shopify-apps/compare/instagram-feed-instafeed-2-vs-ot-easy-instagram-feed.md" data_as_of: "Nov 5, 2026" --- # MP Instagram Feed ‑ Instafeed vs OT: Instagram Feed, Instafeed Shopify app comparison from Shoplist. Store counts as of Nov 5, 2026. ## At a glance - MP Instagram Feed is detected on 6.7× as many Shopify stores as OT: 1,218 vs 182 as of Nov 5, 2026. - On the Shopify App Store: MP Instagram Feed 4.9 from 239 reviews and OT 4.7 from 43 reviews. - MP Instagram Feed lists 12 features OT’s listing doesn’t mention, including Conversion tracking, Engagement tracking, Icon position. ## Adoption | Measure | MP Instagram Feed | OT | Ahead | | --- | --- | --- | --- | | Detected stores | 1,218 — as of Nov 5, 2026 | 182 — as of Nov 5, 2026 | MP Instagram Feed | | Net store change, 28 days | −2 — estimated | 0 — estimated | | | Stores added, 28 days | 22 — new and returning | Not enough data | | | Big-brand share | 11% — of stores of known size | Not enough data | | | Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden | | | Top store countries | United States, United Kingdom, India | United States, Australia, India | | ## Reviews | Measure | MP Instagram Feed | OT | Ahead | | --- | --- | --- | --- | | App Store rating | 4.9 ★ | 4.7 ★ | MP Instagram Feed | | App Store reviews | 239 | 43 | MP Instagram Feed | | New reviews, 28 days | 0 | Not enough data | | | Reviewers a year or more in | 22% | Not enough data | | ## Pricing | Measure | MP Instagram Feed | OT | Ahead | | --- | --- | --- | --- | | Free plan | Not listed | Not listed | | | Lowest paid monthly plan | No monthly plan listed | No monthly plan listed | | | Longest free trial | Not listed | Not listed | | | Plans listed | Not published | Not published | | ## Listing | Measure | MP Instagram Feed | OT | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#9 — in Image gallery | \#27 — in Image gallery | MP Instagram Feed | | Shopify App Charts | \#13 in Image gallery | Not on this week’s charts | | | Built for Shopify | Yes | No | | | Launched | Mar 27, 2024 | Nov 15, 2024 | | | Languages | 7 — English, Spanish, French | 1 — English | | | Developer | Shopplaza | Omni Themes | | ## Listed features - 37 distinct features are listed across these App Store listings; 22 are listed by both. - MP Instagram Feed lists 35 of them (95%). Listed only by MP Instagram Feed: Conversion tracking, Engagement tracking, Icon position, Image resizing, Lightbox, Lookbook, Masonry, Multi-language, Portfolio, Review count, Reviews, SEO. - OT lists 24 of them (65%). Listed only by OT: Collage, Social sharing. ### Coverage by App Store category | Category | MP Instagram Feed | OT | | --- | --- | --- | | Image gallery | 22/24 | 16/24 | | Image gallery › Customization | 11/12 | 8/12 | | Image gallery › Gallery types | 11/12 | 8/12 | | Social proof | 13/13 | 8/13 | | Social proof › Analytics | 2/2 | 0/2 | | Social proof › Content types | 6/6 | 5/6 | | Social proof › Display options | 5/5 | 3/5 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - Both list: Instagram. - Only MP Instagram Feed lists: Air Product Reviews App & UGC. - Only OT lists: Any Themes. ## Pricing plans ### MP Instagram Feed Free ### OT Free ## Frequently asked questions ### Which is more popular, MP Instagram Feed or OT? MP Instagram Feed is detected on 6.7× as many Shopify stores as OT: 1,218 vs 182 as of Nov 5, 2026. ### Which has better reviews, MP Instagram Feed or OT? On the Shopify App Store: MP Instagram Feed 4.9 from 239 reviews and OT 4.7 from 43 reviews. ### What features does each app list that the other doesn’t? MP Instagram Feed lists 12 the others don’t mention, such as Conversion tracking, Engagement tracking, Icon position, Image resizing. OT lists 2 the others don’t mention, such as Collage, Social sharing. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026; estimated figures are labeled. ## Links - [MP Instagram Feed ‑ Instafeed vs OT: Instagram Feed, Instafeed on Shoplist](https://shoplist.co/shopify-apps/compare/instagram-feed-instafeed-2-vs-ot-easy-instagram-feed) - [MP Instagram Feed ‑ Instafeed on Shoplist](https://shoplist.co/shopify-apps/instagram-feed-instafeed-2) ([Markdown](https://shoplist.co/shopify-apps/instagram-feed-instafeed-2.md)) - [OT: Instagram Feed, Instafeed on Shoplist](https://shoplist.co/shopify-apps/ot-easy-instagram-feed) ([Markdown](https://shoplist.co/shopify-apps/ot-easy-instagram-feed.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for MP Instagram Feed and OT are as of Nov 5, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).