--- title: "GoPixel ‑ Google Ads Tracking vs ScaleUp: Google Ads Tracking: Shopify app comparison" description: "Compare GoPixel ‑ Google Ads Tracking and ScaleUp: Google Ads Tracking on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/gopixel-google-ads-tracking-vs-scaleup-google-ads-tracking" markdown_url: "https://shoplist.co/shopify-apps/compare/gopixel-google-ads-tracking-vs-scaleup-google-ads-tracking.md" data_as_of: "Nov 4, 2026" --- # GoPixel ‑ Google Ads Tracking vs ScaleUp: Google Ads Tracking Shopify app comparison from Shoplist. Store counts as of Nov 4, 2026. ## At a glance - GoPixel and ScaleUp run on almost as many Shopify stores as each other: 109 vs 101 as of Nov 4, 2026. - On the Shopify App Store: GoPixel 4.5 from 8 reviews and ScaleUp 5.0 from 6 reviews. - GoPixel lists 13 features ScaleUp’s listing doesn’t mention, including AI insights, Benchmarking, Cohort analysis. ## Adoption | Measure | GoPixel | ScaleUp | Ahead | | --- | --- | --- | --- | | Detected stores | 109 — as of Nov 4, 2026 | 101 — as of Nov 4, 2026 | GoPixel | | Net store change, 28 days | 0 — estimated | \+1 — estimated | | | Stores added, 28 days | 4 — new and returning | 1 — new and returning | GoPixel | | Big-brand share | Not enough data | Not enough data | | | Top store categories | Health & Beauty, Home & Garden, Apparel & Accessories | Apparel & Accessories, Home & Garden, Sporting Goods | | | Top store countries | United States, United Kingdom, India | United States, Netherlands, United Kingdom | | ## Reviews | Measure | GoPixel | ScaleUp | Ahead | | --- | --- | --- | --- | | App Store rating | 4.5 ★ | 5.0 ★ | ScaleUp | | App Store reviews | 8 | 6 | GoPixel | | New reviews, 28 days | Not enough data | Not enough data | | | Reviewers a year or more in | Not enough data | Not enough data | | ## Pricing | Measure | GoPixel | ScaleUp | Ahead | | --- | --- | --- | --- | | Free plan | Not listed | Not listed | | | Lowest paid monthly plan | No monthly plan listed | No monthly plan listed | | | Longest free trial | Not listed | Not listed | | | Plans listed | Not published | Not published | | ## Listing | Measure | GoPixel | ScaleUp | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#45 — in Ads | \#43 — in Ads | ScaleUp | | Shopify App Charts | \#9 on Rookies in Ads | Not on this week’s charts | | | Built for Shopify | Yes | Yes | | | Launched | Jun 10, 2025 | Feb 21, 2025 | | | Languages | 1 — English | 1 — English | | | Developer | Commerce Plus | ScaleUp | | ## Listed features - 29 distinct features are listed across these App Store listings; 8 are listed by both. - GoPixel lists 21 of them (72%). Listed only by GoPixel: AI insights, Benchmarking, Cohort analysis, Custom reports, Data export, GDPR compliance, Lifetime value \(LTV\), Marketing attribution, Real-time tracking, Retargeting, ROAS, Time-based, UTM tracking. - ScaleUp lists 16 of them (55%). Listed only by ScaleUp: Abandoned cart, Behavior, Checkout analytics, Engagement metrics, Impression counts, Page views, Performance tracking, Website. ### Coverage by App Store category | Category | GoPixel | ScaleUp | | --- | --- | --- | | Ads | 5/10 | 8/10 | | Ads › Campaign management | 1/2 | 2/2 | | Ads › Performance analytics | 1/4 | 4/4 | | Ads › Targeting | 3/4 | 2/4 | | Analytics | 16/19 | 8/19 | | Analytics › Customer behavior | 5/6 | 3/6 | | Analytics › Marketing and sales | 6/8 | 4/8 | | Analytics › Visuals and reports | 5/5 | 1/5 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - No platform appears in every listing. - GoPixel lists no integrations. - Only ScaleUp lists: Google Ads, Google Ads Tracking, Google Pixel, Google Ads Conversion Tracking, Checkout. ## Pricing plans ### GoPixel Free ### ScaleUp Free ## Frequently asked questions ### Which is more popular, GoPixel or ScaleUp? GoPixel and ScaleUp run on almost as many Shopify stores as each other: 109 vs 101 as of Nov 4, 2026. ### Which has better reviews, GoPixel or ScaleUp? On the Shopify App Store: GoPixel 4.5 from 8 reviews and ScaleUp 5.0 from 6 reviews. ### What features does each app list that the other doesn’t? GoPixel lists 13 the others don’t mention, such as AI insights, Benchmarking, Cohort analysis, Custom reports. ScaleUp lists 8 the others don’t mention, such as Abandoned cart, Behavior, Checkout analytics, Engagement metrics. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026; estimated figures are labeled. ## Links - [GoPixel ‑ Google Ads Tracking vs ScaleUp: Google Ads Tracking on Shoplist](https://shoplist.co/shopify-apps/compare/gopixel-google-ads-tracking-vs-scaleup-google-ads-tracking) - [GoPixel ‑ Google Ads Tracking on Shoplist](https://shoplist.co/shopify-apps/gopixel-google-ads-tracking) ([Markdown](https://shoplist.co/shopify-apps/gopixel-google-ads-tracking.md)) - [ScaleUp: Google Ads Tracking on Shoplist](https://shoplist.co/shopify-apps/scaleup-google-ads-tracking) ([Markdown](https://shoplist.co/shopify-apps/scaleup-google-ads-tracking.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for GoPixel and ScaleUp are as of Nov 4, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).