---
title: "IP Facebook Pixel TikTok Pixel vs MultiPixels ‑ Social Pixels: Shopify app comparison"
description: "Compare IP Facebook Pixel TikTok Pixel and MultiPixels ‑ Social Pixels on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/facebook-pixel-tiktok-pixel-vs-multipixel-facebook-pixels"
markdown_url: "https://shoplist.co/shopify-apps/compare/facebook-pixel-tiktok-pixel-vs-multipixel-facebook-pixels.md"
data_as_of: "Nov 8, 2026"
---

# IP Facebook Pixel TikTok Pixel vs MultiPixels ‑ Social Pixels

Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026.

## At a glance

- IP Facebook Pixel TikTok Pixel is detected on 3.9× as many Shopify stores as MultiPixels: 840 vs 214 as of Nov 8, 2026.
- On the Shopify App Store: IP Facebook Pixel TikTok Pixel 4.9 from 258 reviews and MultiPixels 4.8 from 11 reviews.
- Paid plans start at $6.99/month for IP Facebook Pixel TikTok Pixel and $9.99/month for MultiPixels.
- IP Facebook Pixel TikTok Pixel lists 14 features MultiPixels’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Behavior.

## Adoption

| Measure | IP Facebook Pixel TikTok Pixel | MultiPixels | Ahead |
| --- | --- | --- | --- |
| Detected stores | 840 — as of Nov 8, 2026 | 214 — as of Nov 8, 2026 | IP Facebook Pixel TikTok Pixel |
| Net store change, 28 days | −4 — estimated | \+5 — estimated |  |
| Stores added, 28 days | 12 — new and returning | 5 — new and returning | IP Facebook Pixel TikTok Pixel |
| Big-brand share | 15% — of stores of known size | Not enough data |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |  |
| Top store countries | United States, United Kingdom, Hong Kong | United States, India, Brazil |  |

## Reviews

| Measure | IP Facebook Pixel TikTok Pixel | MultiPixels | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.9 ★ | 4.8 ★ | IP Facebook Pixel TikTok Pixel |
| App Store reviews | 258 | 11 | IP Facebook Pixel TikTok Pixel |
| New reviews, 28 days | 3 | 0 | IP Facebook Pixel TikTok Pixel |
| Reviewers a year or more in | 7% | Not enough data |  |

## Pricing

| Measure | IP Facebook Pixel TikTok Pixel | MultiPixels | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | $6.99/month | $9.99/month | IP Facebook Pixel TikTok Pixel |
| Longest free trial | 7 days | 10 days |  |
| Plans listed | 4 | 3 |  |

## Listing

| Measure | IP Facebook Pixel TikTok Pixel | MultiPixels | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#13 — in Analytics | \#52 — in Ads |  |
| Shopify App Charts | \#22 in Analytics | Not on this week’s charts |  |
| Built for Shopify | Yes | No |  |
| Launched | Apr 12, 2023 | Feb 11, 2019 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | infinitecommerce.io | MultiPixels |  |

## Listed features

- 31 distinct features are listed across these App Store listings; 8 are listed by both.
- IP Facebook Pixel TikTok Pixel lists 22 of them (71%). Listed only by IP Facebook Pixel TikTok Pixel: Activity tracking, Analytics dashboard, Behavior, Engagement metrics, Event tracking, Event-based, Performance tracking, Purchase tracking, Real-time tracking, Retargeting, ROAS, Social media, Visitor IP, Website.
- MultiPixels lists 17 of them (55%). Listed only by MultiPixels: Audience segments, Click-through rates, Cost per acquisition, Impression counts, Location-based, Lookalike audiences, Platform, Product category, Traffic source.

### Coverage by App Store category

| Category | IP Facebook Pixel TikTok Pixel | MultiPixels |
| --- | --- | --- |
| Ads | 11/20 | 13/20 |
| Ads › Campaign management | 3/3 | 1/3 |
| Ads › Performance analytics | 4/8 | 6/8 |
| Ads › Targeting | 4/9 | 6/9 |
| Analytics | 11/11 | 4/11 |
| Analytics › Customer behavior | 5/5 | 1/5 |
| Analytics › Marketing and sales | 4/4 | 2/4 |
| Analytics › Visuals and reports | 2/2 | 1/2 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout, Facebook Pixel, Tiktok Pixel, Snapchat Pixel, Pinterest Pixel.
- Only IP Facebook Pixel TikTok Pixel lists: Twitter Pixel, Server Side Tracking.
- Only MultiPixels lists: Instagram, X.

## Pricing plans

### IP Facebook Pixel TikTok Pixel

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free to Install | Free to install | Not listed | . |
| Basic | $6.99/month | 7-day free trial | None listed |
| Standard | $9.99/month | 7-day free trial | None listed |
| Premium | $19.99/month | 7-day free trial | None listed |

### MultiPixels

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Starter | $9.99/month | 10-day free trial | None listed |
| Advanced | $19.99/month | 10-day free trial | None listed |
| Premium | $39.99/month | 10-day free trial | None listed |

## Frequently asked questions

### Which is more popular, IP Facebook Pixel TikTok Pixel or MultiPixels?

IP Facebook Pixel TikTok Pixel is detected on 3.9× as many Shopify stores as MultiPixels: 840 vs 214 as of Nov 8, 2026.

### Is IP Facebook Pixel TikTok Pixel or MultiPixels cheaper?

Paid plans start at $6.99/month for IP Facebook Pixel TikTok Pixel and $9.99/month for MultiPixels. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, IP Facebook Pixel TikTok Pixel or MultiPixels?

On the Shopify App Store: IP Facebook Pixel TikTok Pixel 4.9 from 258 reviews and MultiPixels 4.8 from 11 reviews.

### What features does each app list that the other doesn’t?

IP Facebook Pixel TikTok Pixel lists 14 the others don’t mention, such as Activity tracking, Analytics dashboard, Behavior, Engagement metrics. MultiPixels lists 9 the others don’t mention, such as Audience segments, Click-through rates, Cost per acquisition, Impression counts. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

## Links

- [IP Facebook Pixel TikTok Pixel vs MultiPixels ‑ Social Pixels on Shoplist](https://shoplist.co/shopify-apps/compare/facebook-pixel-tiktok-pixel-vs-multipixel-facebook-pixels)
- [IP Facebook Pixel TikTok Pixel on Shoplist](https://shoplist.co/shopify-apps/facebook-pixel-tiktok-pixel) ([Markdown](https://shoplist.co/shopify-apps/facebook-pixel-tiktok-pixel.md))
- [MultiPixels ‑ Social Pixels on Shoplist](https://shoplist.co/shopify-apps/multipixel-facebook-pixels) ([Markdown](https://shoplist.co/shopify-apps/multipixel-facebook-pixels.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for IP Facebook Pixel TikTok Pixel and MultiPixels are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).