---
title: "Dialog ‑ AI Shopping Assistant vs REP AI: AI Sales & Support: Shopify app comparison"
description: "Compare Dialog ‑ AI Shopping Assistant and REP AI: AI Sales & Support on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/dialog-ai-sales-assistant-vs-rep-ai-chatgpt-sales-chatbot"
markdown_url: "https://shoplist.co/shopify-apps/compare/dialog-ai-sales-assistant-vs-rep-ai-chatgpt-sales-chatbot.md"
data_as_of: "Nov 8, 2026"
---

# Dialog ‑ AI Shopping Assistant vs REP AI: AI Sales & Support

Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026.

## At a glance

- REP AI is detected on 1.4× as many Shopify stores as Dialog: 472 vs 345 as of Nov 8, 2026.
- On the Shopify App Store: Dialog 5.0 from 38 reviews and REP AI 4.5 from 125 reviews.
- Only Dialog lists a free plan. Paid plans start at $399/month for Dialog and $104/month for REP AI.
- REP AI lists 12 features Dialog’s listing doesn’t mention, including Business hours, Chat assignment, Chat flows.

## Adoption

| Measure | Dialog | REP AI | Ahead |
| --- | --- | --- | --- |
| Detected stores | 345 — as of Nov 8, 2026 | 472 — as of Nov 8, 2026 | REP AI |
| Net store change, 28 days | \+4 — estimated | −15 — estimated |  |
| Stores added, 28 days | 4 — new and returning | 17 — new and returning | REP AI |
| Big-brand share | 38% — of stores of known size | 24% — of stores of known size |  |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Health & Beauty, Apparel & Accessories, Home & Garden |  |
| Top store countries | France, Spain, United States | United States, United Kingdom, Australia |  |

## Reviews

| Measure | Dialog | REP AI | Ahead |
| --- | --- | --- | --- |
| App Store rating | 5.0 ★ | 4.5 ★ | Dialog |
| App Store reviews | 38 | 125 | REP AI |
| New reviews, 28 days | Not enough data | 7 |  |
| Reviewers a year or more in | Not enough data | 18% |  |

## Pricing

| Measure | Dialog | REP AI | Ahead |
| --- | --- | --- | --- |
| Free plan | Yes | Not listed |  |
| Lowest paid monthly plan | $399/month | $104/month | REP AI |
| Longest free trial | 14 days | 14 days |  |
| Plans listed | 3 | 4 |  |

## Listing

| Measure | Dialog | REP AI | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#68 — in Chat | \#86 — in Chat | Dialog |
| Shopify App Charts | \#2 on Pricing moves in Chat | Not on this week’s charts |  |
| Built for Shopify | No | No |  |
| Launched | Apr 19, 2024 | Apr 18, 2022 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | Dialog | Rep AI Technologies Inc. |  |

## Listed features

- 44 distinct features are listed across these App Store listings; 27 are listed by both.
- Dialog lists 32 of them (73%). Listed only by Dialog: Bundles, Checkout upsell, Drag-and-drop editor, Multi-currency, One-click add-ons.
- REP AI lists 39 of them (89%). Listed only by REP AI: Business hours, Chat assignment, Chat flows, Chat window, Click-through rates, COD verification, Discounts, Order updates, Quick replies, Review requests, Thank you page upsell, Tiered discounts.

### Coverage by App Store category

| Category | Dialog | REP AI |
| --- | --- | --- |
| Chat | 14/23 | 23/23 |
| Chat › Automated responses | 5/10 | 10/10 |
| Chat › Customization | 5/9 | 9/9 |
| Chat › Real-time messaging | 4/4 | 4/4 |
| Upsell and cross-sell | 18/21 | 16/21 |
| Upsell and cross-sell › Analytics | 5/6 | 6/6 |
| Upsell and cross-sell › Customization | 8/9 | 5/9 |
| Upsell and cross-sell › Offers and recommendations | 5/6 | 5/6 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Klaviyo.
- Only Dialog lists: Checkout, Mistral AI, OpenAI, Claude AI.
- Only REP AI lists: Gorgias, Postscript, Tapcart, Zendesk, Attentive.

## Pricing plans

### Dialog

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Starter | Free | Not listed | None listed |
| Standard | $399/month | 14-day free trial | None listed |
| Scale | $799/month | 14-day free trial | None listed |

### REP AI

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Pay-as-you-Grow | Free to install | Not listed | $12 for any additional 1,000 visitors |
| Starter plan | $104/month | 14-day free trial | $12 for any additional 1,000 visitors |
| Basic Plan | $209/month | 14-day free trial | $12 for any additional 1,000 visitors |
| Standard Plan | $368/month | 14-day free trial | $12 for any additional 1,000 visitors |

## Frequently asked questions

### Which is more popular, Dialog or REP AI?

REP AI is detected on 1.4× as many Shopify stores as Dialog: 472 vs 345 as of Nov 8, 2026.

### Is Dialog or REP AI cheaper?

Only Dialog lists a free plan. Paid plans start at $399/month for Dialog and $104/month for REP AI. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, Dialog or REP AI?

On the Shopify App Store: Dialog 5.0 from 38 reviews and REP AI 4.5 from 125 reviews.

### What features does each app list that the other doesn’t?

Dialog lists 5 the others don’t mention, such as Bundles, Checkout upsell, Drag-and-drop editor, Multi-currency. REP AI lists 12 the others don’t mention, such as Business hours, Chat assignment, Chat flows, Chat window. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

## Links

- [Dialog ‑ AI Shopping Assistant vs REP AI: AI Sales & Support on Shoplist](https://shoplist.co/shopify-apps/compare/dialog-ai-sales-assistant-vs-rep-ai-chatgpt-sales-chatbot)
- [Dialog ‑ AI Shopping Assistant on Shoplist](https://shoplist.co/shopify-apps/dialog-ai-sales-assistant) ([Markdown](https://shoplist.co/shopify-apps/dialog-ai-sales-assistant.md))
- [REP AI: AI Sales & Support on Shoplist](https://shoplist.co/shopify-apps/rep-ai-chatgpt-sales-chatbot) ([Markdown](https://shoplist.co/shopify-apps/rep-ai-chatgpt-sales-chatbot.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Dialog and REP AI are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).