---
title: "Dataships: Compliant Opt‑Ins vs Klaviyo: Email Marketing & SMS: Shopify app comparison"
description: "Compare Dataships: Compliant Opt‑Ins and Klaviyo: Email Marketing & SMS on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/dataships-vs-klaviyo-email-marketing-sms"
markdown_url: "https://shoplist.co/shopify-apps/compare/dataships-vs-klaviyo-email-marketing-sms.md"
data_as_of: "Nov 5, 2026"
---

# Dataships: Compliant Opt‑Ins vs Klaviyo: Email Marketing & SMS

Shopify app comparison from Shoplist. Store counts as of Nov 5, 2026.

## At a glance

- Klaviyo is detected on 2364× as many Shopify stores as Dataships: 262,430 vs 111 as of Nov 5, 2026.
- On the Shopify App Store: Dataships 5.0 from 74 reviews and Klaviyo 4.7 from 3,429 reviews.
- Paid plans start at $440/month for Dataships and $15/month for Klaviyo.
- Klaviyo lists 59 features Dataships’s listing doesn’t mention, including A/B testing, Abandoned cart, AI generation.
- 106 stores run Dataships and Klaviyo together.

## Adoption

| Measure | Dataships | Klaviyo | Ahead |
| --- | --- | --- | --- |
| Detected stores | 111 — as of Nov 5, 2026 | 262,430 — as of Nov 5, 2026 | Klaviyo |
| Net store change, 28 days | 0 — estimated | \+399 — estimated |  |
| Stores added, 28 days | Not enough data | 3,037 — new and returning |  |
| Big-brand share | Not enough data | 15% — of stores of known size |  |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |  |
| Top store countries | United States, United Kingdom, Ireland | United States, United Kingdom, Australia |  |

## Reviews

| Measure | Dataships | Klaviyo | Ahead |
| --- | --- | --- | --- |
| App Store rating | 5.0 ★ | 4.7 ★ | Dataships |
| App Store reviews | 74 | 3,429 | Klaviyo |
| New reviews, 28 days | 0 | 67 | Klaviyo |
| Reviewers a year or more in | 77% | 45% | Dataships |

## Pricing

| Measure | Dataships | Klaviyo | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | $440/month | $15/month | Klaviyo |
| Longest free trial | 5 days | Not listed |  |
| Plans listed | 1 | 3 |  |

## Listing

| Measure | Dataships | Klaviyo | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#26 — in Email marketing | \#2 — in Email marketing | Klaviyo |
| Shopify App Charts | \#4 on Pricing moves in Email marketing | \#2 on the Shoplist 100 |  |
| Built for Shopify | No | No |  |
| Launched | Jan 4, 2023 | Sep 20, 2012 |  |
| Languages | 1 — English | 6 — English, French, Spanish |  |
| Developer | Dataships Limited | Klaviyo |  |

## Listed features

- 72 distinct features are listed across these App Store listings; 10 are listed by both.
- Dataships lists 10 of them (14%).
- Klaviyo lists 72 of them (100%). Listed only by Klaviyo: A/B testing, Abandoned cart, AI generation, Analytics, APIs and webhooks, Automations, Back-in-stock emails, Birthday messages, Browse abandonment, Bulk editing, Bulk messaging, Cart emails, Cart recovery, Conversion metrics, Cross-sell emails, Custom campaigns, Custom code, Custom fonts, Custom segments, Custom sender ID, Discount codes, Discounts, Drip campaigns, Editor tool, Email campaigns, Email domains, Exit intent, Feedback requests, Follow-up emails, Forms, Import and export, Insights and tips, Newsletters, Order confirmations, Order tracking, Personalized messages, Pop-ups, Price drop emails, Product recommendations, Product reviews, Promotions, Push notifications, Real-time analytics, Reporting, ROI tracking, Scheduled messages, Segmentation, SMS campaigns, Subscriptions, Tagging, Targeting, Templates, Tracking, Two-way messaging, Upsell emails, Welcome emails, Welcome messages, Win-back campaigns, Win-back emails.

### Coverage by App Store category

| Category | Dataships | Klaviyo |
| --- | --- | --- |
| Email marketing | 8/49 | 49/49 |
| Email marketing › Campaign types | 1/25 | 25/25 |
| Email marketing › Managing campaigns | 7/24 | 24/24 |
| SMS marketing | 2/23 | 23/23 |
| SMS marketing › Managing campaigns | 2/14 | 14/14 |
| SMS marketing › Workflow automation | 0/9 | 9/9 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout.
- Only Dataships lists: Klaviyo.
- Only Klaviyo lists: Customer accounts, Shopify Flow, Recharge, Aftership, Typeform, Meta Advertising, Gorgias, TikTok Advertising.

## Pricing plans

### Dataships

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Custom | $440/month | 5-day free trial | From $440/month, based on chosen features and annual consent profiles. Your price is fixed for 12 months. |

### Klaviyo

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free to install | Not listed | Email marketing built into Shopify Admin — no separate account needed. |
| SMS | $15/month | Not listed | Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow. |
| Email | $20/month | Not listed | 251-500 contacts. Upgrade as you grow. |

## Frequently asked questions

### Which is more popular, Dataships or Klaviyo?

Klaviyo is detected on 2364× as many Shopify stores as Dataships: 262,430 vs 111 as of Nov 5, 2026.

### Is Dataships or Klaviyo cheaper?

Paid plans start at $440/month for Dataships and $15/month for Klaviyo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, Dataships or Klaviyo?

On the Shopify App Store: Dataships 5.0 from 74 reviews and Klaviyo 4.7 from 3,429 reviews.

### What features does each app list that the other doesn’t?

Klaviyo lists 59 the others don’t mention, such as A/B testing, Abandoned cart, AI generation, Analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Can you use Dataships and Klaviyo together?

Yes. 106 stores run Dataships and Klaviyo together. Shoplist detects both apps on those storefronts.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026; estimated figures are labeled.

## Links

- [Dataships: Compliant Opt‑Ins vs Klaviyo: Email Marketing & SMS on Shoplist](https://shoplist.co/shopify-apps/compare/dataships-vs-klaviyo-email-marketing-sms)
- [Dataships: Compliant Opt‑Ins on Shoplist](https://shoplist.co/shopify-apps/dataships) ([Markdown](https://shoplist.co/shopify-apps/dataships.md))
- [Klaviyo: Email Marketing & SMS on Shoplist](https://shoplist.co/shopify-apps/klaviyo-email-marketing-sms) ([Markdown](https://shoplist.co/shopify-apps/klaviyo-email-marketing-sms.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Dataships and Klaviyo are as of Nov 5, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).