---
title: "CleverTap vs Listrak: Email, SMS & Identity: Shopify app comparison"
description: "Compare CleverTap and Listrak: Email, SMS & Identity on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/clevertap-vs-listrak-email-sms-identity"
markdown_url: "https://shoplist.co/shopify-apps/compare/clevertap-vs-listrak-email-sms-identity.md"
data_as_of: "Nov 8, 2026"
---

# CleverTap vs Listrak: Email, SMS & Identity

Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026.

## At a glance

- Listrak and CleverTap run on almost as many Shopify stores as each other: 218 vs 200 as of Nov 8, 2026.
- Listrak lists 48 features CleverTap’s listing doesn’t mention, including A/B testing, Abandoned cart, AI generation.

## Adoption

| Measure | CleverTap | Listrak | Ahead |
| --- | --- | --- | --- |
| Detected stores | 200 — as of Nov 8, 2026 | 218 — as of Nov 8, 2026 | Listrak |
| Net store change, 28 days | \+8 — estimated | \+2 — estimated |  |
| Stores added, 28 days | 17 — new and returning | 7 — new and returning | CleverTap |
| Big-brand share | Not enough data | 50% — of stores of known size |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden |  |
| Top store countries | India, United States, United Kingdom | United States, Canada, United Kingdom |  |

## Reviews

| Measure | CleverTap | Listrak | Ahead |
| --- | --- | --- | --- |
| App Store rating | Not published | 5.0 ★ |  |
| App Store reviews | Not published | 23 |  |
| New reviews, 28 days | Not enough data | 0 |  |
| Reviewers a year or more in | Not enough data | Not enough data |  |

## Pricing

| Measure | CleverTap | Listrak | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |  |
| Longest free trial | Not listed | Not listed |  |
| Plans listed | Not published | 1 |  |

## Listing

| Measure | CleverTap | Listrak | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#61 — in Content - Other | \#109 — in Email marketing |  |
| Shopify App Charts | \#3 in Content - Other | \#18 in Email marketing |  |
| Built for Shopify | No | No |  |
| Launched | Jan 4, 2016 | Aug 26, 2020 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | CleverTap | Listrak |  |

## Listed features

- 50 distinct features are listed across these App Store listings; 0 are listed by both.
- CleverTap lists 0 of them (0%).
- Listrak lists 50 of them (100%). Listed only by Listrak: A/B testing, Abandoned cart, AI generation, Analytics, APIs and webhooks, Automations, Back-in-stock emails, Birthday messages, Browse abandonment, Cart emails, Cart recovery, Checkout emails, Compliance, Consent collection, Conversion metrics, Cross-sell emails, Custom campaigns, Discount codes, Drip campaigns, Editor tool, Email campaigns, Email capture list, Exit intent, Import and export, Landing pages, Localization, Newsletters, Opt-in, Order confirmations, Order tracking, Personalized messages, Pop-ups, Price drop emails, Product recommendations, Reporting, ROI tracking, Scheduled messages, Segmentation, SMS capture list, Targeting, Templates, Triggers and rules, Two-way messaging, Upsell emails, Welcome emails, Welcome messages, Win-back campaigns, Win-back emails.

### Coverage by App Store category

| Category | CleverTap | Listrak |
| --- | --- | --- |
| Email marketing | 0/34 | 34/34 |
| Email marketing › Campaign types | 0/18 | 18/18 |
| Email marketing › Managing campaigns | 0/16 | 16/16 |
| SMS marketing | 0/16 | 16/16 |
| SMS marketing › Managing campaigns | 0/9 | 9/9 |
| SMS marketing › Workflow automation | 0/7 | 7/7 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout.
- CleverTap lists no platform the others don’t.
- Listrak lists no platform the others don’t.

## Pricing plans

### CleverTap

Free

### Listrak

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free to install | Not listed | External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice. |

## Frequently asked questions

### Which is more popular, CleverTap or Listrak?

Listrak and CleverTap run on almost as many Shopify stores as each other: 218 vs 200 as of Nov 8, 2026.

### What features does each app list that the other doesn’t?

Listrak lists 48 the others don’t mention, such as A/B testing, Abandoned cart, AI generation, Analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

## Links

- [CleverTap vs Listrak: Email, SMS & Identity on Shoplist](https://shoplist.co/shopify-apps/compare/clevertap-vs-listrak-email-sms-identity)
- [CleverTap on Shoplist](https://shoplist.co/shopify-apps/clevertap) ([Markdown](https://shoplist.co/shopify-apps/clevertap.md))
- [Listrak: Email, SMS & Identity on Shoplist](https://shoplist.co/shopify-apps/listrak-email-sms-identity) ([Markdown](https://shoplist.co/shopify-apps/listrak-email-sms-identity.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for CleverTap and Listrak are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).
