---
title: "AppLovin vs TikTok: Shopify app comparison"
description: "Compare AppLovin and TikTok on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/axon-vs-tiktok"
markdown_url: "https://shoplist.co/shopify-apps/compare/axon-vs-tiktok.md"
data_as_of: "Nov 8, 2026"
---

# AppLovin vs TikTok

Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026.

## At a glance

- AppLovin is detected on 3.8× as many Shopify stores as TikTok: 5,516 vs 1,436 as of Nov 8, 2026.
- On the Shopify App Store: AppLovin 3.6 from 26 reviews and TikTok 4.8 from 15,996 reviews.
- TikTok lists 33 features AppLovin’s listing doesn’t mention, including A/B testing, Ad spend, AI copywriting.

## Adoption

| Measure | AppLovin | TikTok | Ahead |
| --- | --- | --- | --- |
| Detected stores | 5,516 — as of Nov 8, 2026 | 1,436 — as of Nov 8, 2026 | AppLovin |
| Net store change, 28 days | \+117 — estimated | 0 — estimated |  |
| Stores added, 28 days | 208 — new and returning | Not enough data |  |
| Big-brand share | 38% — of stores of known size | 41% — of stores of known size |  |
| Top store categories | Health & Beauty, Apparel & Accessories, Home & Garden | Apparel & Accessories, Media, Health & Beauty |  |
| Top store countries | United States, Australia, Canada | United States, United Kingdom, Australia |  |

## Reviews

| Measure | AppLovin | TikTok | Ahead |
| --- | --- | --- | --- |
| App Store rating | 3.6 ★ | 4.8 ★ | TikTok |
| App Store reviews | 26 | 15,996 | TikTok |
| New reviews, 28 days | Not enough data | 0 |  |
| Reviewers a year or more in | Not enough data | 9% |  |

## Pricing

| Measure | AppLovin | TikTok | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |  |
| Longest free trial | Not listed | Not listed |  |
| Plans listed | 1 | 1 |  |

## Listing

| Measure | AppLovin | TikTok | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#20 — in Ads | \#4 — in Ads | TikTok |
| Shopify App Charts | \#4 in Ads | \#12 in Ads |  |
| Built for Shopify | No | No |  |
| Launched | Jun 10, 2025 | Oct 14, 2020 |  |
| Languages | 1 — English | 9 — English, Chinese \(Simplified\), French |  |
| Developer | AppLovin Corporation | TikTok Inc. |  |

## Listed features

- 33 distinct features are listed across these App Store listings; 0 are listed by both.
- AppLovin lists 0 of them (0%).
- TikTok lists 33 of them (100%). Listed only by TikTok: A/B testing, Ad spend, AI copywriting, AI images and video, AI optimization, AI targeting, Automated campaigns, Bid optimization, Click-through rates, Conversion tracking, Cost per acquisition, Dashboards, Demographic, Engagement metrics, Event-based, Feed automation, Impression counts, Influencers and affiliates, Inventory sync, Order sync, Performance tracking, Pixel management, Platform, Product category, Product feed, Product selection, Product sync, Retargeting, ROI analysis, Shoppable videos, Social media, Video ads, Website.

### Coverage by App Store category

| Category | AppLovin | TikTok |
| --- | --- | --- |
| Ads | 0/27 | 27/27 |
| Ads › Campaign management | 0/11 | 11/11 |
| Ads › Performance analytics | 0/10 | 10/10 |
| Ads › Targeting | 0/6 | 6/6 |
| Marketplaces | 0/6 | 6/6 |
| Marketplaces › Listing management | 0/4 | 4/4 |
| Marketplaces › Order management | 0/2 | 2/2 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- No platform appears in every listing.
- AppLovin lists no integrations.
- Only TikTok lists: Checkout.

## Pricing plans

### AppLovin

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| free to install | Free | Not listed | None listed |

### TikTok

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free to install | Not listed | When you run a campaign, you set the budget and the ad spend is billed directly to your TikTok ad account |

## Frequently asked questions

### Which is more popular, AppLovin or TikTok?

AppLovin is detected on 3.8× as many Shopify stores as TikTok: 5,516 vs 1,436 as of Nov 8, 2026.

### Which has better reviews, AppLovin or TikTok?

On the Shopify App Store: AppLovin 3.6 from 26 reviews and TikTok 4.8 from 15,996 reviews.

### What features does each app list that the other doesn’t?

TikTok lists 33 the others don’t mention, such as A/B testing, Ad spend, AI copywriting, AI images and video. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Are stores switching between AppLovin and TikTok?

64 stores dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

## Links

- [AppLovin vs TikTok on Shoplist](https://shoplist.co/shopify-apps/compare/axon-vs-tiktok)
- [AppLovin on Shoplist](https://shoplist.co/shopify-apps/axon) ([Markdown](https://shoplist.co/shopify-apps/axon.md))
- [TikTok on Shoplist](https://shoplist.co/shopify-apps/tiktok) ([Markdown](https://shoplist.co/shopify-apps/tiktok.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for AppLovin and TikTok are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).
