---
title: "Amplitude: Customer Analytics vs OneClick: Google Ads Tracking: Shopify app comparison"
description: "Compare Amplitude: Customer Analytics and OneClick: Google Ads Tracking on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/amplitude-vs-oneclick-google-ads-tracking"
markdown_url: "https://shoplist.co/shopify-apps/compare/amplitude-vs-oneclick-google-ads-tracking.md"
data_as_of: "Nov 1, 2026"
---

# Amplitude: Customer Analytics vs OneClick: Google Ads Tracking

Shopify app comparison from Shoplist. Store counts as of Nov 1, 2026.

## At a glance

- Amplitude is detected on 2.8× as many Shopify stores as OneClick: 280 vs 101 as of Nov 1, 2026.
- On the Shopify App Store: Amplitude 3.3 from 11 reviews and OneClick 2.0 from 13 reviews.
- Amplitude lists 14 features OneClick’s listing doesn’t mention, including Abandoned cart, AI insights, Analytics dashboard.

## Adoption

| Measure | Amplitude | OneClick | Ahead |
| --- | --- | --- | --- |
| Detected stores | 280 — as of Nov 1, 2026 | 101 — as of Nov 1, 2026 | Amplitude |
| Net store change, 28 days | \+1 — estimated | \+23 — estimated |  |
| Stores added, 28 days | 1 — new and returning | 23 — new and returning | OneClick |
| Big-brand share | 22% — of stores of known size | Not enough data |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Home & Garden, Health & Beauty |  |
| Top store countries | United States, United Kingdom, India | United States, United Kingdom, India |  |

## Reviews

| Measure | Amplitude | OneClick | Ahead |
| --- | --- | --- | --- |
| App Store rating | 3.3 ★ | 2.0 ★ | Amplitude |
| App Store reviews | 11 | 13 | OneClick |
| New reviews, 28 days | Not enough data | Not enough data |  |
| Reviewers a year or more in | Not enough data | Not enough data |  |

## Pricing

| Measure | Amplitude | OneClick | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Not listed |  |
| Lowest paid monthly plan | No monthly plan listed | $4.99/month |  |
| Longest free trial | Not listed | 7 days |  |
| Plans listed | 1 | 1 |  |

## Listing

| Measure | Amplitude | OneClick | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | Not enough data | \#569 — in Analytics |  |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |  |
| Built for Shopify | No | No |  |
| Launched | Oct 20, 2021 | Jul 1, 2021 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | Amplitude | OneClick |  |

## Listed features

- 26 distinct features are listed across these App Store listings; 12 are listed by both.
- Amplitude lists 26 of them (100%). Listed only by Amplitude: Abandoned cart, AI insights, Analytics dashboard, Custom dashboards, Forecasting, Funnel analysis, GDPR compliance, Historical analysis, Loyalty analysis, Pixel tracking, Profit insights, Segmentation, Session replay, UTM tracking.
- OneClick lists 12 of them (46%).

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout.
- Only Amplitude lists: Amazon, Klaviyo, Google Analytics, Facebook Ads, Segment, Tiktok.
- Only OneClick lists: Google Ads.

## Pricing plans

### Amplitude

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free | Not listed | None listed |

### OneClick

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Complete Tracking | $4.99/month | 7-day free trial | None listed |

## Frequently asked questions

### Which is more popular, Amplitude or OneClick?

Amplitude is detected on 2.8× as many Shopify stores as OneClick: 280 vs 101 as of Nov 1, 2026.

### Which has better reviews, Amplitude or OneClick?

On the Shopify App Store: Amplitude 3.3 from 11 reviews and OneClick 2.0 from 13 reviews.

### What features does each app list that the other doesn’t?

Amplitude lists 14 the others don’t mention, such as Abandoned cart, AI insights, Analytics dashboard, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 1, 2026; estimated figures are labeled.

## Links

- [Amplitude: Customer Analytics vs OneClick: Google Ads Tracking on Shoplist](https://shoplist.co/shopify-apps/compare/amplitude-vs-oneclick-google-ads-tracking)
- [Amplitude: Customer Analytics on Shoplist](https://shoplist.co/shopify-apps/amplitude) ([Markdown](https://shoplist.co/shopify-apps/amplitude.md))
- [OneClick: Google Ads Tracking on Shoplist](https://shoplist.co/shopify-apps/oneclick-google-ads-tracking) ([Markdown](https://shoplist.co/shopify-apps/oneclick-google-ads-tracking.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for Amplitude and OneClick are as of Nov 1, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).