---
title: "AB Tasty | CRO & A/B Testing vs Visually A/B Testing & CRO: Shopify app comparison"
description: "Compare AB Tasty | CRO & A/B Testing and Visually A/B Testing & CRO on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/ab-tasty-cro-a-b-testing-vs-visually-a-b-testing-cro"
markdown_url: "https://shoplist.co/shopify-apps/compare/ab-tasty-cro-a-b-testing-vs-visually-a-b-testing-cro.md"
data_as_of: "Nov 3, 2026"
---

# AB Tasty \| CRO & A/B Testing vs Visually A/B Testing & CRO

Shopify app comparison from Shoplist. Store counts as of Nov 3, 2026.

## At a glance

- Visually A/B Testing & CRO is detected on 12× as many Shopify stores as AB Tasty: 1,880 vs 162 as of Nov 3, 2026.
- On the Shopify App Store: AB Tasty 4.9 from 6 reviews and Visually A/B Testing & CRO 4.8 from 151 reviews.
- Only Visually A/B Testing & CRO lists a free plan.
- Visually A/B Testing & CRO lists 26 features AB Tasty’s listing doesn’t mention, including A/B testing, AI recommendations, Announcement bar.

## Adoption

| Measure | AB Tasty | Visually A/B Testing & CRO | Ahead |
| --- | --- | --- | --- |
| Detected stores | 162 — as of Nov 3, 2026 | 1,880 — as of Nov 3, 2026 | Visually A/B Testing & CRO |
| Net store change, 28 days | 0 — estimated | −35 — estimated |  |
| Stores added, 28 days | Not enough data | 4 — new and returning |  |
| Big-brand share | Not enough data | 37% — of stores of known size |  |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Health & Beauty, Home & Garden |  |
| Top store countries | United States, United Kingdom, France | United States, United Kingdom, Australia |  |

## Reviews

| Measure | AB Tasty | Visually A/B Testing & CRO | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.9 ★ | 4.8 ★ | AB Tasty |
| App Store reviews | 6 | 151 | Visually A/B Testing & CRO |
| New reviews, 28 days | 0 | 1 | Visually A/B Testing & CRO |
| Reviewers a year or more in | Not enough data | 23% |  |

## Pricing

| Measure | AB Tasty | Visually A/B Testing & CRO | Ahead |
| --- | --- | --- | --- |
| Free plan | Not listed | Yes |  |
| Lowest paid monthly plan | No monthly plan listed | $15/month |  |
| Longest free trial | Not listed | 14 days |  |
| Plans listed | 1 | 4 |  |

## Listing

| Measure | AB Tasty | Visually A/B Testing & CRO | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#279 — in Analytics | \#121 — in Upsell and cross-sell |  |
| Shopify App Charts | Not on this week’s charts | \#17 in Upsell and cross-sell |  |
| Built for Shopify | No | No |  |
| Launched | May 7, 2024 | Jun 15, 2022 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | AB Tasty | Visually.io |  |

## Listed features

- 26 distinct features are listed across these App Store listings; 0 are listed by both.
- AB Tasty lists 0 of them (0%).
- Visually A/B Testing & CRO lists 26 of them (100%). Listed only by Visually A/B Testing & CRO: A/B testing, AI recommendations, Announcement bar, Cart drawer, Cart upsell, Checkout upsell, Click-through rates, Conversion rates, Custom CSS, Custom HTML, Custom rules, Drag-and-drop editor, Free shipping, Frequently bought together, Funnel performance, Multi-currency, Multi-language, One-click add-ons, Optimization suggestions, Product add-ons, Product page upsell, Product recommendations, Progress bar, Recommendation performance, Thank you page upsell, Tiered discounts.

### Coverage by App Store category

| Category | AB Tasty | Visually A/B Testing & CRO |
| --- | --- | --- |
| Upsell and cross-sell | 0/26 | 26/26 |
| Upsell and cross-sell › Analytics | 0/6 | 6/6 |
| Upsell and cross-sell › Customization | 0/14 | 14/14 |
| Upsell and cross-sell › Offers and recommendations | 0/6 | 6/6 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout, Google Analytics 4.
- Only AB Tasty lists: Big Query, Amplitude, Contentsquare, Salesforce Marketing Cloud, Segment.
- Only Visually A/B Testing & CRO lists: Okendo, Stamped, Loox, Yotpo, Klaviyo.

## Pricing plans

### AB Tasty

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free \(for clients\) | Free to install | Not listed | AB Tasty account is required to use the app |

### Visually A/B Testing & CRO

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free - Dev Stores | Free | Not listed | None listed |
| Up to 100 Orders | $15/month | 14-day free trial | None listed |
| Up to 200 Orders | $25/month | 14-day free trial | None listed |
| Up to 600 Orders | $80/month | 14-day free trial | None listed |

## Frequently asked questions

### Which is more popular, AB Tasty or Visually A/B Testing & CRO?

Visually A/B Testing & CRO is detected on 12× as many Shopify stores as AB Tasty: 1,880 vs 162 as of Nov 3, 2026.

### Is AB Tasty or Visually A/B Testing & CRO cheaper?

Only Visually A/B Testing & CRO lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, AB Tasty or Visually A/B Testing & CRO?

On the Shopify App Store: AB Tasty 4.9 from 6 reviews and Visually A/B Testing & CRO 4.8 from 151 reviews.

### What features does each app list that the other doesn’t?

Visually A/B Testing & CRO lists 26 the others don’t mention, such as A/B testing, AI recommendations, Announcement bar, Cart drawer. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

## Links

- [AB Tasty \| CRO & A/B Testing vs Visually A/B Testing & CRO on Shoplist](https://shoplist.co/shopify-apps/compare/ab-tasty-cro-a-b-testing-vs-visually-a-b-testing-cro)
- [AB Tasty \| CRO & A/B Testing on Shoplist](https://shoplist.co/shopify-apps/ab-tasty-cro-a-b-testing) ([Markdown](https://shoplist.co/shopify-apps/ab-tasty-cro-a-b-testing.md))
- [Visually A/B Testing & CRO on Shoplist](https://shoplist.co/shopify-apps/visually-a-b-testing-cro) ([Markdown](https://shoplist.co/shopify-apps/visually-a-b-testing-cro.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for AB Tasty and Visually A/B Testing & CRO are as of Nov 3, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).
