---
title: "A/B: Product and Price Testing vs Intelligems: A/B Testing: Shopify app comparison"
description: "Compare A/B: Product and Price Testing and Intelligems: A/B Testing on detected Shopify stores, App Store reviews, pricing, listed features and integrations."
canonical_url: "https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-intelligems-a-b-testing"
markdown_url: "https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-intelligems-a-b-testing.md"
data_as_of: "Nov 3, 2026"
---

# A/B: Product and Price Testing vs Intelligems: A/B Testing

Shopify app comparison from Shoplist. Store counts as of Nov 3, 2026.

## At a glance

- Intelligems is detected on 31× as many Shopify stores as A/B: 6,410 vs 206 as of Nov 3, 2026.
- On the Shopify App Store: A/B 4.7 from 155 reviews and Intelligems 4.8 from 208 reviews.
- Only A/B lists a free plan. Paid plans start at $19.99/month for A/B and $69/month for Intelligems.
- A/B lists 15 features Intelligems’s listing doesn’t mention, including A/B testing, ALT text, Analytics.

## Adoption

| Measure | A/B | Intelligems | Ahead |
| --- | --- | --- | --- |
| Detected stores | 206 — as of Nov 3, 2026 | 6,410 — as of Nov 3, 2026 | Intelligems |
| Net store change, 28 days | −3 — estimated | \+119 — estimated |  |
| Stores added, 28 days | 3 — new and returning | 356 — new and returning | Intelligems |
| Big-brand share | Not enough data | 40% — of stores of known size |  |
| Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Health & Beauty, Apparel & Accessories, Home & Garden |  |
| Top store countries | United States, United Kingdom, Australia | United States, United Kingdom, Netherlands |  |

## Reviews

| Measure | A/B | Intelligems | Ahead |
| --- | --- | --- | --- |
| App Store rating | 4.7 ★ | 4.8 ★ | Intelligems |
| App Store reviews | 155 | 208 | Intelligems |
| New reviews, 28 days | 4 | 4 |  |
| Reviewers a year or more in | 0% | 40% | Intelligems |

## Pricing

| Measure | A/B | Intelligems | Ahead |
| --- | --- | --- | --- |
| Free plan | Yes | Not listed |  |
| Lowest paid monthly plan | $19.99/month | $69/month | A/B |
| Longest free trial | 5 days | 14 days |  |
| Plans listed | 4 | 4 |  |

## Listing

| Measure | A/B | Intelligems | Ahead |
| --- | --- | --- | --- |
| Shopify category rank | \#55 — in Analytics | \#8 — in Pricing optimization |  |
| Shopify App Charts | Not on this week’s charts | \#1 in Pricing optimization |  |
| Built for Shopify | No | No |  |
| Launched | Aug 9, 2021 | Dec 1, 2021 |  |
| Languages | 1 — English | 1 — English |  |
| Developer | Trident AB | Intelligems |  |

## Listed features

- 29 distinct features are listed across these App Store listings; 0 are listed by both.
- A/B lists 15 of them (52%). Listed only by A/B: A/B testing, ALT text, Analytics, Broken links, Bulk editing, Content analysis, Content optimization, Conversion tracking, Meta tags, Metadata optimization, Redirects, Reporting, Testing, Theme optimization, URL optimization.
- Intelligems lists 14 of them (48%). Listed only by Intelligems: A/B testing, Analytics, Custom pricing, Dashboards, Filters, Fixed discounts, Flash sales, Percentage discounts, Pricing rules, Reports, Scheduling, Tiered discounts, Trend analysis, Volume discounts.

### Coverage by App Store category

| Category | A/B | Intelligems |
| --- | --- | --- |
| Pricing optimization | 0/14 | 14/14 |
| Pricing optimization › Monitoring | 0/5 | 5/5 |
| Pricing optimization › Pricing management | 0/9 | 9/9 |
| SEO | 15/15 | 0/15 |
| SEO › Monitoring performance | 6/6 | 0/6 |
| SEO › SEO tools | 9/9 | 0/9 |

A feature missing from a listing may still be supported; this compares what each App Store listing says.

## Integrations

- Both list: Checkout.
- A/B lists no platform the others don’t.
- Only Intelligems lists: Google Analytics, Elevar, ReCharge, Replo, Heatmap.com, Microsoft Clarity.

## Pricing plans

### A/B

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Free | Free | Not listed | None listed |
| Premium | $19.99/month | 5-day free trial | None listed |
| Business | $24.99/month | 5-day free trial | None listed |
| Enterprise | $49.99/month | 5-day free trial | None listed |

### Intelligems

| Plan | Price | Free trial | Additional charges |
| --- | --- | --- | --- |
| Smart Content | $69/month | 14-day free trial | Pricing scales based on sitewide order volume |
| Smart Merchandise | $112.10/month | 14-day free trial | Pricing scales based on sitewide order volume |
| Smart Shipping | $112.10/month | 14-day free trial | Pricing scales based on sitewide order volume |
| Unlimited | $349/month | Not listed | Pricing scales based on sitewide order volume |

## Frequently asked questions

### Which is more popular, A/B or Intelligems?

Intelligems is detected on 31× as many Shopify stores as A/B: 6,410 vs 206 as of Nov 3, 2026.

### Is A/B or Intelligems cheaper?

Only A/B lists a free plan. Paid plans start at $19.99/month for A/B and $69/month for Intelligems. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.

### Which has better reviews, A/B or Intelligems?

On the Shopify App Store: A/B 4.7 from 155 reviews and Intelligems 4.8 from 208 reviews.

### What features does each app list that the other doesn’t?

A/B lists 15 the others don’t mention, such as A/B testing, ALT text, Analytics, Broken links. Intelligems lists 14 the others don’t mention, such as A/B testing, Analytics, Custom pricing, Dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.

### Are stores switching between A/B and Intelligems?

1 store dropped one and added the other in the last 180 days. Which stores, and in which direction, is in Shoplist.

### Where does this comparison’s data come from?

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

## Links

- [A/B: Product and Price Testing vs Intelligems: A/B Testing on Shoplist](https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-intelligems-a-b-testing)
- [A/B: Product and Price Testing on Shoplist](https://shoplist.co/shopify-apps/a-b-product-and-price-testing) ([Markdown](https://shoplist.co/shopify-apps/a-b-product-and-price-testing.md))
- [Intelligems: A/B Testing on Shoplist](https://shoplist.co/shopify-apps/intelligems-a-b-testing) ([Markdown](https://shoplist.co/shopify-apps/intelligems-a-b-testing.md))

## Methodology

Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for A/B and Intelligems are as of Nov 3, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).
