--- title: "A/B: Product and Price Testing vs ABsolutely: A/B Testing: Shopify app comparison" description: "Compare A/B: Product and Price Testing and ABsolutely: A/B Testing on detected Shopify stores, App Store reviews, pricing, listed features and integrations." canonical_url: "https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-absolutely-a-b-test-prices" markdown_url: "https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-absolutely-a-b-test-prices.md" data_as_of: "Nov 8, 2026" --- # A/B: Product and Price Testing vs ABsolutely: A/B Testing Shopify app comparison from Shoplist. Store counts as of Nov 8, 2026. ## At a glance - A/B is detected on 1.5× as many Shopify stores as ABsolutely: 232 vs 151 as of Nov 8, 2026. - On the Shopify App Store: A/B 4.8 from 52 reviews and ABsolutely 4.9 from 47 reviews. - Only A/B lists a free plan. Paid plans start at $19.99/month for A/B and $49/month for ABsolutely. - A/B lists 15 features ABsolutely’s listing doesn’t mention, including A/B testing, ALT text, Analytics. ## Adoption | Measure | A/B | ABsolutely | Ahead | | --- | --- | --- | --- | | Detected stores | 232 — as of Nov 8, 2026 | 151 — as of Nov 8, 2026 | A/B | | Net store change, 28 days | −4 — estimated | \+2 — estimated | | | Stores added, 28 days | 2 — new and returning | 2 — new and returning | | | Big-brand share | Not enough data | Not enough data | | | Top store categories | Apparel & Accessories, Home & Garden, Health & Beauty | Health & Beauty, Apparel & Accessories, Home & Garden | | | Top store countries | United States, United Kingdom, Australia | United States, Germany, United Kingdom | | ## Reviews | Measure | A/B | ABsolutely | Ahead | | --- | --- | --- | --- | | App Store rating | 4.8 ★ | 4.9 ★ | ABsolutely | | App Store reviews | 52 | 47 | A/B | | New reviews, 28 days | 2 | Not enough data | | | Reviewers a year or more in | 0% | 0% | | ## Pricing | Measure | A/B | ABsolutely | Ahead | | --- | --- | --- | --- | | Free plan | Yes | Not listed | | | Lowest paid monthly plan | $19.99/month | $49/month | A/B | | Longest free trial | 5 days | 14 days | | | Plans listed | 4 | 3 | | ## Listing | Measure | A/B | ABsolutely | Ahead | | --- | --- | --- | --- | | Shopify category rank | \#56 — in Analytics | \#19 — in Pricing optimization | | | Shopify App Charts | Not on this week’s charts | \#7 in Pricing optimization | | | Built for Shopify | No | Yes | | | Launched | Aug 9, 2021 | Nov 29, 2024 | | | Languages | 1 — English | 1 — English | | | Developer | Trident AB | Absolutely | | ## Listed features - 24 distinct features are listed across these App Store listings; 0 are listed by both. - A/B lists 15 of them (63%). Listed only by A/B: A/B testing, ALT text, Analytics, Broken links, Bulk editing, Content analysis, Content optimization, Conversion tracking, Meta tags, Metadata optimization, Redirects, Reporting, Testing, Theme optimization, URL optimization. - ABsolutely lists 9 of them (38%). Listed only by ABsolutely: A/B testing, Analytics, Custom pricing, Fixed discounts, Flash sales, Percentage discounts, Pricing rules, Tiered discounts, Volume discounts. ### Coverage by App Store category | Category | A/B | ABsolutely | | --- | --- | --- | | Pricing optimization | 0/9 | 9/9 | | Pricing optimization › Monitoring | 0/2 | 2/2 | | Pricing optimization › Pricing management | 0/7 | 7/7 | | SEO | 15/15 | 0/15 | | SEO › Monitoring performance | 6/6 | 0/6 | | SEO › SEO tools | 9/9 | 0/9 | A feature missing from a listing may still be supported; this compares what each App Store listing says. ## Integrations - Both list: Checkout. - A/B lists no platform the others don’t. - ABsolutely lists no platform the others don’t. ## Pricing plans ### A/B | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Free | Free | Not listed | None listed | | Premium | $19.99/month | 5-day free trial | None listed | | Business | $24.99/month | 5-day free trial | None listed | | Enterprise | $49.99/month | 5-day free trial | None listed | ### ABsolutely | Plan | Price | Free trial | Additional charges | | --- | --- | --- | --- | | Content Testing | $49/month | 14-day free trial | Starting at $49. Pricing scales based on sitewide order volume. | | Price Testing | $199/month | 14-day free trial | Starting at $199. Pricing scales based on sitewide order volume. | | Advanced Testing | $499/month | 14-day free trial | Starting at $499. Pricing scales based on sitewide order volume. | ## Frequently asked questions ### Which is more popular, A/B or ABsolutely? A/B is detected on 1.5× as many Shopify stores as ABsolutely: 232 vs 151 as of Nov 8, 2026. ### Is A/B or ABsolutely cheaper? Only A/B lists a free plan. Paid plans start at $19.99/month for A/B and $49/month for ABsolutely. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits. ### Which has better reviews, A/B or ABsolutely? On the Shopify App Store: A/B 4.8 from 52 reviews and ABsolutely 4.9 from 47 reviews. ### What features does each app list that the other doesn’t? A/B lists 15 the others don’t mention, such as A/B testing, ALT text, Analytics, Broken links. ABsolutely lists 9 the others don’t mention, such as A/B testing, Analytics, Custom pricing, Fixed discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says. ### Where does this comparison’s data come from? Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled. ## Links - [A/B: Product and Price Testing vs ABsolutely: A/B Testing on Shoplist](https://shoplist.co/shopify-apps/compare/a-b-product-and-price-testing-vs-absolutely-a-b-test-prices) - [A/B: Product and Price Testing on Shoplist](https://shoplist.co/shopify-apps/a-b-product-and-price-testing) ([Markdown](https://shoplist.co/shopify-apps/a-b-product-and-price-testing.md)) - [ABsolutely: A/B Testing on Shoplist](https://shoplist.co/shopify-apps/absolutely-a-b-test-prices) ([Markdown](https://shoplist.co/shopify-apps/absolutely-a-b-test-prices.md)) ## Methodology Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts for A/B and ABsolutely are as of Nov 8, 2026. “Not detectable from storefronts” means an app leaves no storefront trace, so Shoplist can’t count its stores. A row names who is ahead only when every app has a measured, unestimated figure. See [data methodology](https://shoplist.co/data-methodology.md).